Three Research Methodologies For Measuring Sales And Operation Planning

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In this argument, I will be exploring three research methodologies that are relevant to conducting a business research study. Each research study will be analyzed and expound upon, subsequently, a best fit research methodology will be chosen to represent the criteria for the research study. A review of the research study pertains to comparing whether remodeled departmental stores increases on sales in opposition to exuberant sales deals.
A Proposed Research Methodology for Measuring Sales and Operation Planning. This research methodology was erected to measure interrelated dynamics of a supply chain organization. These interrelated dynamics consist of forecasting demand for products, the reliability of precise calculating cost in different
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They also proposed exhibited criteria that they believe are of prominence to performing a research study. Firstly, they considered the aspect of internal validity and what this factor of research study consist. It is argued that internal validity concerns itself with plausible evidence that ratifies the results of its conclusions. This factor also exhibits that variable a, correlates with variable b, and is not a result of variable c. Secondly, there is a strong assimilation of assessing empirical patterns with predicted patterns or those of subsequent research. Thirdly, there is a triangular theory that avails findings based on other perspective studies. The construct validity emphasizes that there must be a candid construct stating the reason for the study, the questions of the study, and that these factors must be able to be reconstructed by any interested party. Every effort must be made to deter any facts that may cause ambiguity. There is also the element of triangulating dichotomous resources to arrive at the same …show more content…
The qualitative research study seeks to describe, analyze and translate patterns or qualities which, cannot be explained through numerical figures. The qualitative tasks include categorizing groups, assessing designs, criteria, information, types, problem analysis, location, purpose, researcher involvement and many other attributes of quality. However, while qualitative studies do generate deeper knowledge of a particular case it is considered to be somewhat weaker than its counterpart, the quantitative study. This is due to its lack of calculated results that boosts greater empirical attribution toward factual conclusions. Qualitative informs where, why, and how things are performed in light of actions or responses. The more formal use of qualitative study lends itself to advertising, business strategies, the improvement of sales, designing, brand development and is ready to qualify quantitative results. Schindler and Cooper (2008) argued that, “qualitative methodologies evolved from techniques used in anthropology, sociology, psychology, linguistics, communication, economics, and semiotics” (p. 183). The quantitative methodology seeks to reinforce correlative aspects between two variables. The significance of statistical inferences also quantifies a measurable or expected outcome in the current criteria is applied in a similar

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