The Motivation to Travel to a Particular Tourism Destination Can Be a Result of „Push" and/or "Pull" Factors. Explain This Concept and Then List as Many "Push" Factors as You Can Think of That Might Motivate People to Travel.

708 Words Mar 1st, 2008 3 Pages
Motivation is a process where our need activates a selected behavior thanks to we can try to achieve our goal. The motivation drives us to act in a way to achieve our desire goal. All the push or pull motives are connected with our perceptions, with way how we see and understand the world around us.
In 1943 Abraham Maslow published a "Theory of human motivation" where he presented hierarchy of needs. On the bottom of the pyramid are all physiological and safety needs such us food, water, air, rest etc. Higher levels represents higher needs, which are more complex. An affiliation on the third level of the pyramid says about belonging to a groups such as family, school or work colleagues groups; a need of love and friendship. On the
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The push factor is a lack of opportunities to educate, expenses or weak level of universities in other countries. People want to extend their mind as well which is need of self – actualization in Maslow's theory.
Dann's theory says also about motivation typologies. First of motive is looking for a "better set of amenities then are available at home" (Tourism – Principle and Practise). In this case push factors may be looking for better job opportunities, exploring new culture or just simply to change the weather or take some rest. Another typologies focus on measurable features of tourists role.

In 1995 McIntosh, Geoldner and Ritchie introduced four categories of motivation.
First group is related to physical motivators. Lots of people are suffer from stress, they need to stress – free environment, that may be a reason to travel (The Stress Management Society). Health may be another reason to travel. People want to travel to regenerate their body and mind.
To the next group we can include all cultural motivators. People desire to explore other cultures in which they can develop and educate them self and get new experiences. In this case need of personal growth is a push factor.
Interpersonal motivators in which we can meet other people, visit relatives or friends, experience something new and. Routine is another push factor, people get bored of everyday environment, they want to take a brake, change their life

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