Fogg's Impact On The Environment

The impact of human activity, which involves, but not limited to the burning of fossil fuels that release carbon dioxide gas into the atmosphere, the overuse of natural resources in its present time, and the destruction of the ecological earth balance. We keep modifying the earth in different ways; consciously or subconsciously destroying our environment. Environmentalists are constantly warning us of the danger some of our activities have on our environment. The Inter-Government Panel for climate change assesses the risk of high carbon footprint in societies. Its latest reports states that it is extremely likely that humans are the dominant cause of the warming earth for the past 60 years (Gaffney & Pharand-Deschenes, 2013) without huge CO2 …show more content…
The decision criteria I would be using for this case would be the most cost effective in relative to its efficiency of the three alternatives provided. The first step of Fogg’s early stages of persuasive technology design is to choose a simple behavior to target. The bigger goal of this project is to help people reduce their energy consumption, which in turn would reduce the carbon emission and make the environment better. Though this present goal seems too vague and ambitious. Therefore, enabling people to see how much energy they are consuming would be a good way of creating awareness and motivating them to reduce their energy consumption, which would be a much smaller and achievable goal. Hence, the best technology solution would be an interactive technology, which would be the smart home solution. The success would be …show more content…
For example, the home automation would come with an app that the audience could download on their phone, to check the home energy anytime, and from anywhere. As a medium, it would motivate the audience by providing compelling experience through stimulation. This makes the audience explore cause and effect while providing experience to motivate them and helping them rehearse their behavior. For example, the audience can see how much energy is been consumed, they are able to make a conscious decision to reduce the energy, and it could be some sort of challenge for them, which would encourage social actor. Computers can persuade people to change their behavior by rewarding them with a feedback. This reward would be the incentive that would distinguish this technology from other similar smart home technologies. It could simply be a point collection form; whereby, if the targeted audience were able to reduce energy consumption by 10kwh it would be 10 points. Although this might not be a physical incentive but rather, it is a mental incentive. The targeted audiences are able to compare their points amongst peers and boost about how higher their points