Scholarly Context
Communication has been generally defined as a transmission of signals through various channels that can be systematically interpreted through context (Clampitt, 2013). The term communication was derived from a latin word communis, which means ‘to make common’ and in that sense, communication is to make common of what one (sender) wants to message out to the other (receiver) (Frey, Botan & Kreps, 2000). It is an important, inevitable and unfortunately can be a complicated process. What may make sense to one person, may not make any sense to another. With that said, according to Hamilton (1987) a communication audit should be able to provide “decision-making information” (p. 3) which would allow improvements in the organization’s internal communication which in turn boost the overall productivity. …show more content…
In scholarly context, “an audit does not necessarily evaluate personnel, nor is it designed to pinpoint unproductive or negligent workers among the staff” (p. 5), rather, it is meant to obtain ways to advance the organization’s effectiveness (Hamilton, 1987). The proposed audit process will follow this context as it aims to achieve its mentioned
Communication has been generally defined as a transmission of signals through various channels that can be systematically interpreted through context (Clampitt, 2013). The term communication was derived from a latin word communis, which means ‘to make common’ and in that sense, communication is to make common of what one (sender) wants to message out to the other (receiver) (Frey, Botan & Kreps, 2000). It is an important, inevitable and unfortunately can be a complicated process. What may make sense to one person, may not make any sense to another. With that said, according to Hamilton (1987) a communication audit should be able to provide “decision-making information” (p. 3) which would allow improvements in the organization’s internal communication which in turn boost the overall productivity. …show more content…
In scholarly context, “an audit does not necessarily evaluate personnel, nor is it designed to pinpoint unproductive or negligent workers among the staff” (p. 5), rather, it is meant to obtain ways to advance the organization’s effectiveness (Hamilton, 1987). The proposed audit process will follow this context as it aims to achieve its mentioned