Milton Glaser 's Development Of Design And Advertising Professions

2020 Words Dec 4th, 2014 9 Pages
Born in 1929, New York City, Milton Glaser has become a recognised designer in putting your mind in a state of readiness. He brings a complexity of understanding and conceptual thinking, which is combined with a varied richness of visual language, to his highly creative and individualistic work (Miltonglaser.com). At the age of thirteen, Glaser started taking life-drawing classes that subsequently led him onto studying at the high School of music and Art. Glaser went on to study painting, typography and illustration at Cooper Union Art school in hope to become a comic- strip artist, and spent two years at the Academy of Fine Arts in Bologna, Italy working under Giorgio Morandi where he first developed his interest for Italian Renaissance painting. He co-founded several establishments, including; Pushpin studios, New York magazine and Milton Glaser Inc. Each significantly contributing to the development of design and advertising professions (Designhistory.com).
Pushpin, founded by Milton Glaser and Seymour Chwast in 1954, New York, became an international force in Graphic Design throughout the 1960s and 1970s (Ellen Lupton, Mixing Messages, Graphic Design in Contemporary Culture Cooper-Hewitt Museum, Princeton Architectural Press, 1996, pg9). They were thought to have helped revive illustration through storytelling and narration, often through graphic wit and surrealist devices, from an illustrator’s point of view in the 1960s when photography had become dominant due to the…

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