Management Challenges Of Samsung And Samsung, Apple Inc.

867 Words 4 Pages
21st century is the richest information age. Science and technology are developing at an astonishing speed, which lead to the change of the organization structure, the market environment, and the relationship of people. The change of the world gives us unlimited of new opportunities in business. In the same time, management challenges arise. This book try to mix the successful management and humanity to reach the successful result for organization’s goal.
Challenges in Competition We know globalization offers opportunities for companies to enhance their competitiveness, to increase revenues, to attract new customers, to gain access to resources, and to spread the business risk by expanding outside their domestic markets. Combined with
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However, when the electronic technology arrived in the cell phones industry, Samsung’s top management never fully grasped how the world around them was changing, they competing through their existing markets rather than taking the harder route of developing new products and new businesses, which lead to the demise of the company. Samsung became at the top level in the market. By contrast with Samsung, Apple Inc. is an American multinational technology company that designs, develops, and sells consumer electronics, computer software, online services, and personal computers, their successful strategy management especially the CEO Steve job, made them the number one in the global marked. To survive in the competition, one of the most important things is to understand customer’s needs. Managers must realize that customers have different values and requirements at different time. Keeping in touch with the customer is the very basic work of building competitive advantages. Several aspects (situation, psychology, income and society, etc.) influence customers’ buying decision. Situation influences include physical surroundings, social surroundings, time, purchase reason, and buyers’ mood and condition. Psychological influences include perception, motives, learning, attitudes, personal and …show more content…
The most important thing was that it is essential to build trust with employees. Trust can influence the effectiveness of a leader’s power because a leader’s ability to inspire and motivate employees is based on trust, which build a strong connection bridge between manager and his team. The very basic one is to practice what you say. Promise is easier to give than fulfill. The managements is becomes very crucial and essential given the nature of the contemporary workplace issues; to name a few, globalization, diversity, ethics, service, and improving people skills. As a result, effective managers should be able to have technical, human, and conceptual skills. Mangers should build on motivation models leading them to focus on different key aspects for motivation. Reconstruction; such as employee’s needs, reinforcing rewards and punishment, constructing specific measureable challenging but achievable goal setting. Equity is very important, where fairness and justice of work to reward ratio across employees have to be

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