Kotter's 8 Steps

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What is the most valuable data to gather and use in planning a change initiative? Why?
Kotter’s eight steps model for transforming organizations (Kotter, 1996), I believe is the most important data gathering in planning a change initiative. The 8 steps model include: 1) Build a sense of urgency, 2) Form a guiding coalition, 3) Grow a vision and change strategy, 4) Describe the change plan, 5) Enable employees for action, 6) Observe short-term wins, 7) Merge gains, and 8) Support the new approaches (Kotter, 1996). Here’s why? Selecting and employing both internal and external stakeholders data, the “Why” factor, addresses the reasons organization go through the pains of creating and implementing a change intervention (Geiger, n.d).

How can

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