This article explores the link between socially-constructed masculinity and vegetarianism, and how male vegetarians and vegans subvert the gendered notion of eating by claiming their own model of masculinity (Nath, 2010, p. 262). Primarily, Nath believes that the consumption of meat is associated with strength and masculinity, and that people who choose to deviate from the norm of meat consumption are labelled as lesser, and therefore feminine (Nath, p. 261). The study attempts to discover why men do or do not consume red meat in context to societal ideals of masculinity (Nath, p. 262). In this article, any data used was originally from a larger study that explored all aspects of vegetation or vegan “nutritional careers” (Nath, p. 264).
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262). Nath used a deductive approach in order to complete his data analysis. This is evidenced by a few key characteristics in Nath’s article. Firstly, by using a small sample size, Nath was able to uncover patterns and relationships within the context of a specific geographic and social environment. Using a small sample size within a contained environment is an important element of deductive analysis (Haregu, 2012). Furthermore, conducting a preliminary investigation into the current context of a narrow topic of research is also a component of deductive data analysis (Haregu, 2012). Nath evidenced this by starting his article with an overview of the current sociological research in the field of gender and its relationship to food (Nath, p. 262). Whether his analysis was effective or not, Nath very clearly conducted his analysis of the collected data using a deductive approach. This particular topic of food habits in relation to gender is a very niche sociological area, and is a subject that needs deeper exploration. By conducting qualitative interviews, the author was able to gather in-depth information about specific subset of people, and draw important conclusions based on that evidence. Due to the very specific topic, using a qualitative approach to data collection targeted at a certain population is the most efficient way of gathering the most relevant and detailed information necessary for a proper
262). Nath used a deductive approach in order to complete his data analysis. This is evidenced by a few key characteristics in Nath’s article. Firstly, by using a small sample size, Nath was able to uncover patterns and relationships within the context of a specific geographic and social environment. Using a small sample size within a contained environment is an important element of deductive analysis (Haregu, 2012). Furthermore, conducting a preliminary investigation into the current context of a narrow topic of research is also a component of deductive data analysis (Haregu, 2012). Nath evidenced this by starting his article with an overview of the current sociological research in the field of gender and its relationship to food (Nath, p. 262). Whether his analysis was effective or not, Nath very clearly conducted his analysis of the collected data using a deductive approach. This particular topic of food habits in relation to gender is a very niche sociological area, and is a subject that needs deeper exploration. By conducting qualitative interviews, the author was able to gather in-depth information about specific subset of people, and draw important conclusions based on that evidence. Due to the very specific topic, using a qualitative approach to data collection targeted at a certain population is the most efficient way of gathering the most relevant and detailed information necessary for a proper