Carlson Change Management Case Study

Karim and Kazi (2013) note that if well utilised, performance evaluation is an influential tool that a firm has to structure within the firm and coordinate with the employees together with the various processes and technologies. The authors further add that the performance evaluation can also focus each personnel’s mind and attitude on the company’s vision and mission statements as well as core values (2013). In the case of Carlson, the company uses and updates its performance evaluation based on indicators that are relevant to the business such as the company’s mission and vision, strategic themes, map pillars, and employee objectives all of which make up the strategic reference model. Although the study does not mention any definite appraisal …show more content…
Change management also assists in diagnosing challenges linked to the smooth-flow of operations in the company. Hence, it is essential to first define change management as well as comprehend some theories that help explain the role of change management and risk assessment in organizations. Jung (2013) change management is a deliberate method of ensuring that changes are strictly executed in order to improve existing situations in order to attain lasting results. Sometimes the change process happens through a decision made out of the need to do so. For instance, during September 11 2001, Carlson was faced with economic challenges arising from the economic impact caused by the terrorist attack. The external influences (terrorist attack) had an adverse impact on the company because it deals with hospitality and travel services. There was negative perception to with the America’s security and because of the heighten vigilance by the security apparatus, few people travelled for things like leisure purposes (Miller 2014). Consequently, the company converted its problems into ‘perfect business case’ for performance improvement. Much of the change had to do with analyzing the situation and making crucial changes and to promote novel ways of looking at business. In Carlson’s case, change management involved …show more content…
Change within an organization also considers the present and future conditions and how the change can be made practical. Jung (2013) notes that the change can range from straightforward processes change to significant system change in order for the company to reach its potential. For instance, Carlson decided to develop its own Change Architecture, which makes raising awareness in the organization for the need of adeptness more important. The Change Architecture is also significant as far as creating the desire for change is concerned and in such situations among employees, eliminates cases of burnout and high turnover within the organization. Chang (2016) notes that Change Architecture is necessary for companies that want to integrate the value chain to the architecture and to consider other daily processes that do not form the core of the business. Research divulge that an organized means to change management is advantageous since it direct firms away from simply reacting to change and rather, providing a strong groundwork for engaging and marshalling impacted personnel (Jung 2013). Approaches that are simple to apply and explain to other individuals can become a considerable component of the company’s activities. Such approaches may receive little no resistance from employees. The thing to remember is that as much as change is about