Jen Giang
ASAME 45B
6 December 2011
Asian-Americans and YouTube
As the entertainment world fragments across a growing number of platforms, some of the biggest winners have been rogue, online video personalities and producers. YouTube is a central platform, and many of its best-known stars, like [Ryan “NigaHiga”] Higa, happen to be Asian-American. Some say it's an example of an ignored audience now getting "hyperserved." (Takahashi)
The deficit in Asian-American talent has been apparent for decades in the mainstream movie market. While Asian-Americans have a presence the independent film sector, they lack exposure. The Asian-American community is portrayed in the media as shy and awkward. The little media attention we as Asian-Americans get is limited because of these negative …show more content…
He Appeals to a more diverse community on YouTube. He started on YouTube trying to become a more successful rapper going under the name Trafik. He made parody music videos of top chart songs which part of the reason he became popular. After a few viral hits, he started a new section of his channel to help support the viewers who need relationship advice. He called it “Dear DeLaGhetto”. He answered questions from viewers, mostly seeking advice about common relationship issues. This was a very interesting. Tim openly admits his petite stature. Tim also openly admits common stereotypes about Asians. He takes a raw stereotype and makes it humorous by showing how ridiculous the stereotype is. For example, in his video “Racist Meal Time- ASIANS” which is a parody of another popular YouTube channel “EPIC MEAL TIME” where they take really greasy foods and put them together into a giant dish. They then count the calories and Eat the results. He takes a lot of Asian foods and mixes it with what Stereotypical Asians would want such as Calculators, Math Textbooks and Dog meat; actually a stuffed animal