Amys bread case study Essay

2246 Words Oct 19th, 2013 9 Pages
Nicholas Mustico Case Study Amy’s Bread
Case Study Questions
Who are the main players (name and position)? The main Player in this is Amy Scherber and she is the manager and owner. Another main character is Toy Kim Dupree and he is Amy’s assistant manager.
In what business or businesses and industry or industries is the company operating? Amy’s bread is in the business of selling bread products both wholesale and retail. They sell primarily to high quality restaurants, hotels and food shops.
What are the issues and problems facing the company? (Sort them by importance and urgency.) It is hard to make a large profit because Amy pays her employees a higher amount then the other business in her field. She also has to
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It discusses where they started how they started and the experience that the owner Amy Scherber has. Amy Scherber is the centerpiece of the company she is the founder, owner, manager, and lead baker/chef for Amy’s bread. Amy is also the main person in charge of the company’s finances and business discussions. Amy is now facing the problem of wither or not she is going to expand her company. She has been able to entrench her business in the tough industry of baking breads. This is a business that is very completive and hard to establish yourself in. Now that she has become establish she has to decide wither she would like to expand to meet consumer’s demands or stay where she is and be happy with what she has accomplished.
Internal perspectives
(Use this and all headings in your narrative)
This section of your narrative is used to explain to your reader the internal, factual information about the case subject organization and the problems you’ve identified. Additionally, in this section you need to describe the causal chain. How did the problem arise? What caused it? The problem in this case would not be a problem if the company had not become as successful as it has. If the company had not become so popular then the small storefront that she had originally solicited would never have become a problem. They did become popular though and now

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