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12 Cards in this Set

  • Front
  • Back

behavior

what people do and say

dimensions of behavior

frequency, intensity, duration and latency

overt behavior

can be observed and recorded by another individual

covert behavior

private event, not observable

behavior modification

the field of psychology concerned with analyzing and modifying human behavior

behavioral excess

an undesirable target behavior the person wants to increase in frequency, duration or intensity

behavioral deficit

a desirable target behavior the person wants to increase in frequency, duration or intensity

Pavlov

first described the conditioned reflex

Thorndike

demonstrated the law of effect

law of effect

a behavior can produce a desirable effect on the environment, the behavior will occur at a higher rate in the future

Skinner

conducted research on basic principles of operant behavior that laid the foundation for behavior mod

indirect assesment

assessment that relies on info from interviews and questionnaires