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21 Cards in this Set

  • Front
  • Back

What is User Experience?

What experiences are associated with using designs

What are the main design stages?

1. Greenlighting - The process of generating a mass of design ideas.




2. Scoping - The process of gathering information to better inform design decisions and filter out designs




3. Design - The process of "fleshing out" a design in respect to the user's identified to have a stake in this product




4. Evaluation - The process of testing the design idea and capturing feedback

What makes someone creative?

1. Environment - Surrounding yourself with good and bad designs




2. Community - Sharing ideas with like-minded designers




3. Practice - Quantity over quality!

What does it mean to be User-Centered?

To have the most important person in the design process be the person who actually wants to use the product

What is sketching?

A technique to produce a large quality of ideas in a short period of time. Usually done in the green lighting stage

Who are Stakeholders?

Someone who is affected by the design. Can be those maintaining it or those using it (both sides of the coin)

How are Stakeholders identified?

1. Avoiding the "by-the-book fallacy" - Don't look just at requirements




2. Considered who will use, interact, maintain and control the system




3. Contextual Inquiry - Talk to potential stakeholders and identify more stakeholders from there

What recruitment strategies for stakeholder identification can be used?

1. Mass Messaging


2. Targeted Recruitment


3. Hallway user studies


4. Snowballing recruitment


5. Online studies

What is the difference between Quantitative and Qualitative Data?

Quantitative - "Countable" data (stat,s time

What is an Ethnography?

An in-depth understanding of a design space which requires more than just talking to people who there.

What is Persona Theory?

Personas simplify the design process by bringing users to the attention of the designers easily and cheaply.

What types of Scenarios are there?

1. Current Scenarios


2. Use Cases/Use Case Diagrams


3. Task Analysis


4. Future Scenarios


5. Storyboarding


6. Pastiche Scenarios

What are the types of prototypes?

1. Low Fidelity - Office Supplies




2. Wizard of Oz - Designer acts as system




3. High Fidelity - Incorporates final product materials

What are the two main arguments for Aesthetics?

1. Functional is Beautiful




2. Emotional Design

How is Usability evaluated?

1. Cognitive Walkthroughs




2. Think-aloud protocols




3. Mental models




4. A/B Testing

What is the difference between Population and Samples?

Population - All the people you want to observe and know about




Sample - A subset of the population

What is Statistical Significance?

How likely the difference between two samples is because of natural variation in the population.

What is a T-Test?

The significant difference between two sets of data

What is ANOVA?

A T-Test for more than two tests of data. Tells if the overall trend is significant

What is Chi-Squared?

Used on sets of categorical data to evaluate the probability that observed differences arose by chance.

What is LEMERS?

1. Learnability - How easily can features be discovered?




2. Efficiency - How long do basic tasks take?




3. Memorability - How easily can functions be remembered?




4. ERor Recovery - How many mistakes can be made and how are they caught/dealt with




5. Satisfaction: How pleasant is the design to use?