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63 Cards in this Set
- Front
- Back
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setting in the which an organization locally exists |
internal environment |
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sole legitimate institution tasked with overseeing organizational operations in the country |
government |
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communal aggregation and convergence of the country's philosophy, beliefs, traditions, values, attitude, aspiration and practices historically evolved since a nation's inception |
nation's culture |
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Filipinos are generally warm people |
Trait of Hospitality |
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Filipinos, most especially those in provinces are generally helpful |
The practice of bayanihan |
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Filipinos are cordial, friendly and accommodating |
Trait of Hospitality |
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This practice creates an atmosphere of unity and concern among people |
The practice of bayanihan |
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they work hard to send their brothers and sisters to school. Because of this priority, Some set aside their own personal lives |
Filipinos generally take care of their parents, old relatives and siblings |
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Many Filipino's prioritize friendship to the point of sometime sacrificing principles |
Pakikisama and utang na loob |
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some Filipinos excitedly begin something without finishing what they have started |
The habits of ningas kugon, mañana and Filipino time |
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Some Filipinos are not happy with the good fortunes of others |
The attitudes of crab mentality and bahala na |
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The Filipinos are a flexible people |
The virtue of resiliency |
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Filipinos tend to be individualistic. They are selfish and are indifferent to the plight of others |
The idea of Kanya kanya |
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As often noted, Filipinos are highly politicized. They are up to date with the latest political issues |
The consciousness of being politically involved |
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____ exist because there are individuals who are willing to take risk, invest their capital, and engage in business activities in exchange for a return |
Organizations |
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Business inventors |
Stakeholders |
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Assets of the country |
Stakeholders |
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They provide opportunities for exchange of products and services |
Stakeholders |
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They initiate business operations and compete among themselves |
Stakeholders |
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they boost and energized economic activity, provide employment to the community, and help the government by paying business taxes |
Stakeholders |
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without them the country is paralyzed |
Stakeholders |
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The business Threat |
Competitors |
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economic scenario where nations, communities, organizations, companies and individuals offer and sell their products and services |
Competition |
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they continuously strive to outplay and outsmart each other, hoping to get a larger share of the target market |
Competitors |
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they are companies who exactly the same products or offer the same services |
Same Products |
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They are companies who sell similar products |
Similar Products |
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Some companies sell substitute products |
Substitute products |
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There are companies who sell different products but market to the same market segments |
Different Products |
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Some companies appear to compete with themselves. For capturing a larger market, they produce the same products, use different brand names, and target different market segments |
Complementary Competition |
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there are companies whose relationships among each other are strategic and cooperative |
Collaborative Competition |
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some companies produce fake products. They compete with legitimate business by boldly and unethically transgressing intellectual property right of other companies through plagiarism, duplication in false branding |
corrupted competition |
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one way of identifying competitors is by determining similarity in the products and services offered, the specific technologies applied, and the strategies employed, whether marketing, financial and managerial |
Determining similarly in characteristics |
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Observing and studying consumers in terms of demographic variables can also help identify competitors |
Studying consumers |
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competitors can also be identified through hard company data : capitalization outlay, number of customers, distribution outlets, employees, financial strength, number of years in operation, and company growth |
Researching company data |
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some competitors look at the degree of success of other companies by studying their sales volume and amount of sales, market leadership and goodwill |
Considering corporate success |
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The lifeblood of any organization |
Stakeholders or business investors |
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They make the market |
Customers |
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They are the very reason why companies pursue new product developments can differentiate their existing products and services |
Customers |
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They are the focus of companies' business plan and programs and the thrust of their strategies |
Customers |
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without them, companies have no reason to exist |
Customers |
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marketing reality that is difficult to discern, understand and study with definiteness |
Consumer behavior |
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emphasis of most companies |
Customer Relationship Management (CRM) |
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The business caretaker |
Government |
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A communal convergence |
Culture |
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It revolves around the interplay of 3 variables : Company, product, customer |
Customer Relationship Management (CRM) |
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Filipino Culture |
1. The trait of hospitality 2. The practice of bayanihan 3. Filipinos generally take care of their parents, old relatives and siblings 4. Pakikisama and utang na loob 5. The habits of ningas kugon, mañana and Filipino time 6. The attitudes of crab mentality and bahala na 7. The virtue of resiliency 8. The idea of kanya-kanya 9. The consciousness of being Politically involved |
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Different Categories of Competitors |
Same Products Similar Product Substitute Product Different Product |
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Competitors Strategy |
Complementary Competition Collaborative Competition Corrupted Competition |
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Competitors Identity |
1. Determining similarity in characteristics 2. Studying consumer 3. Researching company data 4. Considering corporate success |
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any product must fulfill its intended use and that is to attract customers to gain customer approval |
customer satisfaction |
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a condition where customers become excited over the products or services offered from experiencing quality service , product , excellence , product the security to assure customer patronage |
customer delight |
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relationship between the company and the customers warm, complimentary , supportive which strengthens customer loyalty |
customer intimacy |
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the business partners |
suppliers |
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individuals and companies engage in the delivery of raw materials, machinery, technology , labor , expertise , skills |
suppliers |
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importance of suppliers |
1. it is responsible for the quality of the products produced and the services rendered 2. it affects continuity in operational processes |
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the business concern |
community |
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inter mixture of peoples coming from all walks of life with different provincial or city cultures |
community |
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rationale of the 'business framework' |
community |
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PORTER'S FIVE FORCES MODEL 5 forces that determine the intensity, profitability and attractiveness of an industry |
1 bargaining power of suppliers , 2 bargaining power of buyers/ customers 3 ease of entry of new firms 4 availability of substitute products 5 rivalry among existing firms within the industry |
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sources of input needed to produce goods and services |
suppliers |
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Porter's fundamental generic strategies |
1 cost leadership 2 optimizing the learning curve 3 stressing on operational excellence |
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can be achieved by exploiting economies of scale |
cost leadership |
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present when complementary alternative and similar products are in existence and sold at lower prices |
threats of substitutes |
