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16 Cards in this Set
- Front
- Back
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Interpersonal Media
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*point to point , person to person communication,
*Good deal of control over audience *messages sent from both ends |
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Mass media
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*single point to many points, one person to many people, *communicatior has little power over or knoledge of audience,
*seperate sender and reciever |
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Network Media
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*Either Interpersonal or ass media
*connects many points to many points *Both senders and recievers *tv, email, internet, postal service, fax |
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Modalities
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*channel used in communicating: print, electronic, chemical (film)
*Sence experience Modality: visual, auditorial, tactile, mixed (tv) *Economic Modalities: directly purchaced(books, mags, tapes), direct cost (network tv, radio), charge (cable, internet providers) |
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Institutions
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produce and send out media media (ex: network tv vs cable vs local programming)
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Technological Manifistations
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family tv, sports bar tv, and screen behind stage at concert
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Information Technologies
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*different from communications media but involved in process of communication
*patents, copyrigts, photocopying, non internet computer programs |
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Technologies
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The physical means of producing reproducing and distributing goods, services, materials, and cultural products
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Communication Technologies
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The physical media and techniques, technical practices, and machinery by which we communicate.
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Institutions
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*Specific social organization where decisions are made and carried out.
*perfoms functions for society |
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CULTURAL FORMS
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*Formats, structures, ways of telling stories.
*How products of media are structured. *Structure influenced by institutions and technologies |
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What holds the three aspects of media?
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1. technology
2. institutions 3. cultural forms |
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What provides the unity of concept media?
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Meditation
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4 Meditation definitions
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1. interceding or coming btwn
2. that which has been mediated has been bias or shaped by mediator 3. Space btwn individual subject and reality 4. how messages are transmitted btwn 1 person to another. |
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Culture
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Way of life of a society of people
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Cultural Model of Communication
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*Construction of shared space or map of meaning within which people coexist.
*The repetitive practices of communication (grace at dinner, greeting a friend, answering phone) *A map |
