In Colquhoun’s 2012 Hungry for Change the main argument is that the food industry is feeding us food-like products that are low in nutritional value but high in calories. In order to gain the proper amount of nutrients we consume a high amount of calories and gain fat. The film begins with exposing the additives the food industry puts in our foods, then they move into the topic of the deception of the food labels, and then speak about how diets are useless and what to do instead of diet. The film’s audience is all of America because they are trying to expose the food industry’s secrets that are affecting the whole nation. The purpose of this film is to inform the people of the food industry tricks and how to become a healthier individual. Logos
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Mike Adams introduces the claim that the food industries are purposely engineering additives into the foods to make us purchase more (14:30-15:00). They use logos to support this when they show Raymond Frances’ quotation that says, “MSG and free glutamines are used to enhance flavor in eighty percent of processed foods” and “sixty-eight percent of US adults are overweight or obese” (15:05). The order of presenting how much of these additives is in our foods followed directly with the high percentages of weight problems is the documentarian’s method to show obesity is caused by additives which is an appeal to logos. After they introduce the claim John Gabriel, weight loss expert, explains how these artificial sweeteners excite the part of the brain in charge for fat programs (15:20-16:00). This logos is followed by pathos with several pictures of diet coke and a billboard to show the false advertisement of the food industry and to raddle emotion for us to be upset towards the food industry (20:20, …show more content…
It also shows the negative effects of sugar on the body. Alejandro Junger explains how the foods labeled “fat free” contain more carbohydrates which still ends up converting into body fat anyway (25:00). A fact from the Journal of the American Medical Association is shown that says, “68% of U.S. adults are overweight or obese,” which is an appeal to logos (25:30). This fact is followed by more logos when Mike Adams scientifically explains how these fat-free foods cause our body to create more fat cells (25:20-26:30). To introduce the next topic the documentary uses pathos in a commercial where a man is trying to explain why high fructose corn syrup is bad, but he freezes up and can’t (27:20). The video is used to relate to relate to normal Americans as they transition into talking about the problems with fructose. Mike Adams and Daniel Vitalis, traditional and wild food expert, then use analogies and comparisons of fructose to cocaine to try and help the audience understand the danger of highly concentrated fructose corn syrup which is an appeal to pathos (28:00-30:00). Logos is then used when we see the statistics of how much sugar we eat in a year and a day (30:10). Dr. Joseph Mercola uses this data to show we are eating more than average amounts of sugar and claims this is leading to chronic diseases. Dr. Christine Northup scientifically explains
Mike Adams introduces the claim that the food industries are purposely engineering additives into the foods to make us purchase more (14:30-15:00). They use logos to support this when they show Raymond Frances’ quotation that says, “MSG and free glutamines are used to enhance flavor in eighty percent of processed foods” and “sixty-eight percent of US adults are overweight or obese” (15:05). The order of presenting how much of these additives is in our foods followed directly with the high percentages of weight problems is the documentarian’s method to show obesity is caused by additives which is an appeal to logos. After they introduce the claim John Gabriel, weight loss expert, explains how these artificial sweeteners excite the part of the brain in charge for fat programs (15:20-16:00). This logos is followed by pathos with several pictures of diet coke and a billboard to show the false advertisement of the food industry and to raddle emotion for us to be upset towards the food industry (20:20, …show more content…
It also shows the negative effects of sugar on the body. Alejandro Junger explains how the foods labeled “fat free” contain more carbohydrates which still ends up converting into body fat anyway (25:00). A fact from the Journal of the American Medical Association is shown that says, “68% of U.S. adults are overweight or obese,” which is an appeal to logos (25:30). This fact is followed by more logos when Mike Adams scientifically explains how these fat-free foods cause our body to create more fat cells (25:20-26:30). To introduce the next topic the documentary uses pathos in a commercial where a man is trying to explain why high fructose corn syrup is bad, but he freezes up and can’t (27:20). The video is used to relate to relate to normal Americans as they transition into talking about the problems with fructose. Mike Adams and Daniel Vitalis, traditional and wild food expert, then use analogies and comparisons of fructose to cocaine to try and help the audience understand the danger of highly concentrated fructose corn syrup which is an appeal to pathos (28:00-30:00). Logos is then used when we see the statistics of how much sugar we eat in a year and a day (30:10). Dr. Joseph Mercola uses this data to show we are eating more than average amounts of sugar and claims this is leading to chronic diseases. Dr. Christine Northup scientifically explains