The Death Of The Author Analysis

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In the age of ever changing technology and media forms, one must be constantly searching for what makes new platforms different from the rest. Long ago, oral traditions dominated the way ideas were spread. Eventually, written records surged to dominate the way individuals communicate, which opened an avenue where people could interact with each other without being face to face. This phenomenon, while extremely beneficial, introduced the notion of the control of text. The author of the text obviously created and transcribed it, but to what extent does the reader’s usage of the text give him/her more control than the author? Roland Barthes, a French linguist, literary theorist, and philosopher, pondered this idea, and elucidated his thoughts in his 1967 essay, The Death of the Author. Barthes’ thoughts regarding authorship and the degree to
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Barthes writes, in The Death of the Author, centrally about the ‘scriptor’ of the text, which refers to the author and creator. The central ideas of Barthes can be applied to critical thought about a relatively new media form, memes. The ways in which memes are used and manipulated individually by users corroborates and contributes to Roland Barthes’ idea regarding the notion that the reader has more control over the meaning than the author does.
According to, a ‘meme’ is ‘an amusing or interesting item (such as a captioned picture or video) or genre of items that is spread widely online especially through social media’. The literal term, ‘meme’, was conceived by Richard Dawkins as a

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