Senator Al Franken: Political Campaign Analysis

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Minnesota’s midterm election was held on November 4, 2014, the two candidates were Senator Al Franken running for reelection against wealthy businessman Mike McFadden. In the 2008 election, Al Franken won by very slim votes when competed with Norm Coleman. This year, he faced with another candidate that challenges his political career. Since the early April there were TV commercials on promoting each of the candidate’s side to better service the residents of Minnesota. On the date of November 4, 2014 and following through the evening Al Franken was declared the winner of this race. There was no recount in the situation like back in 2008. Voters in Minnesota reelected Senator Al Franken to serve its communities again because his campaign promoted …show more content…
During several debates and TV commercials Al Franken faced attack from the Republican Party candidate, Mike McFadden, which he argued that Franken act as Obama promoter and most of his advertising criticized that Franken for too much federal taxation and spending. As startribute wrote in one of their newspaper articles, “McFadden sharpened his attacks on Franken for what became his key campaign refrain: that Franken voted with President Obama 97 percent of the time” (Simons). Candidate McFadden argued out this point because Al Franken indeed voted with president Obama on bills like the Affordable Care Act. It was confirmed by a CBS Minnesota, that “In every year since 2008, Franken overwhelmingly voted with the Democrats and President Obama” (Reality Check). Perhaps due to the low profile and quiet senator that Franken is, that claim was being used to attack him and make him look like a weak and non-independent politician. McFadden’s campaign also claimed that Franken was “the invisible senator” which caused the spokesperson from Franken’s campaign to responded …show more content…
In term of fundraising money back to the campaign, Al Franken did well again because he was able to grab more opportunities. Raising money from the campaign, Al Franken “left little to chance, raising five times as much money as McFadden. One week before election night, Franken had $2.78 million cash on hand, while his GOP opponent, investment banker Mike McFadden, had $730,000” (Bachman). From the spending report regarding campaign finance the numbers could be see clearly that Senator used more money to promote his campaign in order to get people to vote for him

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