Essay on Sales Presentation Role-Play
Personal Selling/Ivor Black
Sales Presentation Role-Play Script
ME: Hello! I’m Ajay, one of the associates here, how are you?
CX: Good. I’m Alex, nice to meet you.
ME: Is there anything I can help you with? Are you looking for anything in particular?
CX: Just looking at some of the Canada Goose jackets you guys have out.
ME: Well you’ve got great taste! Let me ask you, why Canada Goose specifically?
CX: Some buddies and me were planning on going ice fishing next week.
ME: Oh no kidding! Where you guys headed?
CX: A cottage all the way up in Innisfil.
ME: You do a lot of ice fishing?
CX: No this is my first time. I heard the weather gets brutal.
ME: Yeah but you’ll love it! I used to go every …show more content…
CX: Yeah but not with those features you just mentioned.
ME: Well let me ask you this, how often do you buy jackets?
CX: Maybe every other year, depending on the occasion and where I’m going.
ME: OK well, Canada Goose contains some of the most premium Down to keep you warm. So it’s definitely something you would wear for extremely cold temperatures and outdoor wilderness right?
CX: Yeah that’s the idea.
ME: Would you say it’s a classy enough jacket to wear out to dinner in the city?
ME: It’s a good all around jacket convenient to wear for a lot of different occasions right?
CX: Of course.
ME: Well just so you know, customer uses this jacket for an average of 12 – 15 years. So when you actually spread that price out, you’re paying a max of $50 per year for a jacket you can wear pretty much anywhere for any occasion. Does that seem like a sensible investment?
CX: Well when you put it like that…
ME: So let’s you save you some time and money every year by getting you the jacket you deserve and could actually use for a long time. What do you say?