Essay on International Buainess

20635 Words Oct 23rd, 2012 83 Pages
Graduate School of Development Studies

A Research Paper presented by:

Celeste Aida Molina Fernández

in partial fulfilment of the requirements for obtaining the degree of

Rural Livelihoods and Global Change

Members of the examining committee:

Prof. Dr Max Spoor
Prof. Dr Peter Knorringa

The Hague, The Netherlands
November, 2010


This document represents part of the author’s study programme while at the Institute of Social Studies. The views stated therein are those of the author and not necessarily those of the Institute.
Research papers are not made available for circulation outside of the Institute.

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Bet‘am amesegenallo to all my Ethiopian friends for making me feel at home in their beautiful country.

To my RLGC ladies and ISS friends, it has been a true privilege to share this experience with you. You are all beautiful inside out.

Last but not least, I want to thank my two favourite ferenji, Sarita and Diego, for being the best companions in this adventure.


List of Tables iv
List of Figures iv
List of Boxes iv
List of Acronyms v
Abstract vi

Chapter 1 Introduction 7

Chapter 2 Governing the Markets: a literature review 10
2.1 A short review of the global chain framework 10 2.1.1 Defining ‘commodity’ 10 2.1.2 On ‘governance’ 11 2.1.2 Value distribution: producing material and symbolic quality 12 2.1.2 To upgrade or to trade down…that is the question 13 2.1.3 Integrating poverty concerns into ‘global chain theory’ 14
2.2 The question of embeddedness 15
2.3 The performativity of markets: putting the puzzle together 17

Chapter 3 International, regional and local context of coffee trade 19
3.1 The commodity problem and the impacts of trade liberalisation in Africa 19
3.2 The global coffee value chain 21
3.3 The Importance of Coffee for the Ethiopia 22 3.4.1 Agricultural Policy in Ethiopia 22 3.4.2 Ethiopian coffee and the economy 22 3.4.3 The Uniqueness of Ethiopian Coffees 23

Chapter 4 The Ethiopian Coffee Value Chain 24
4.1 Chain restructuring

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