The shaping of viewpoints on women can be credited to cultural gender roles, which are reflected in sports media reporting. The amount of females working in sports media is staggeringly low compared to their male colleagues. The standpoint that men hold higher positions in society is basic to the socially deep-rooted gender structure, which makes men out to appear to be sensible and intellectual, and accordingly, commonly fit to have charge of society and culture. (Hardin & Shain, 2005). Hardin and Shain (2005) believe that sports has greatly been accused of bolstering male hegemony, which is the so-called “natural” way of thinking that men are more suitable for and entitled to the supremacy in sport and culture. With that being said, women
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The author asserts that the theory focuses on the phenomena such as “prejudice, discrimination, ethnocentrism, stereotyping, intergroup conflict, conformity, normative behavior, group polarizing, crowd behavior, organizational behavior, leadership, deviance, and group cohesiveness” (p. 111). Using social identity theory as a means to explore women working in sports media looks at how people’s pertinent gender identity persuades their interpretation of another person’s validity and conclusiveness, translating into how people perceive the validity of female sports reporters/analysts (Baiocchi-Wagner & Behm-Morawitz, …show more content…
Perceived integrity of a source resides in the personal evaluations and determinations made by the people that the source is reaching, involving the source’s persuasiveness (O’Keefe, 2002). Although there are other fundamental elements of believability, one of the most commonly studied elements can be found in the area of competence and persuasiveness. An expert’s persuasiveness mainly relates to the the capability of being well-informed and accurate, to be knowledgeable about what is factual and what is not, and the credibility element relates to how inclined the expert would be to disclose the truth if the expert was aware of it (Baiocchi-Wagner & Behm-Morawitz,
The author asserts that the theory focuses on the phenomena such as “prejudice, discrimination, ethnocentrism, stereotyping, intergroup conflict, conformity, normative behavior, group polarizing, crowd behavior, organizational behavior, leadership, deviance, and group cohesiveness” (p. 111). Using social identity theory as a means to explore women working in sports media looks at how people’s pertinent gender identity persuades their interpretation of another person’s validity and conclusiveness, translating into how people perceive the validity of female sports reporters/analysts (Baiocchi-Wagner & Behm-Morawitz, …show more content…
Perceived integrity of a source resides in the personal evaluations and determinations made by the people that the source is reaching, involving the source’s persuasiveness (O’Keefe, 2002). Although there are other fundamental elements of believability, one of the most commonly studied elements can be found in the area of competence and persuasiveness. An expert’s persuasiveness mainly relates to the the capability of being well-informed and accurate, to be knowledgeable about what is factual and what is not, and the credibility element relates to how inclined the expert would be to disclose the truth if the expert was aware of it (Baiocchi-Wagner & Behm-Morawitz,