Encore International Case Study Essay

672 Words Aug 11th, 2013 3 Pages
Excel Assignment 6
Stock Valuation Worksheet Assignment from chapters 6 and 7

Integrative Case: Encore International
In the world of trendsetting fashion, instinct and marketing savvy are prerequisites to success. Jordan Ellis had both. During 2012, his international casual-wear company, Encore, rocketed to $300 million in sales after 10 years in business. His fashion line covered the young woman from head to toe with hats, sweaters, dresses, blouses, shirts, pants, sweatshirts, socks, and shoes. In Manhattan, there was an Encore shop every five or six blocks, each featuring a different color. Some shops showed the entire line in mauve, and other featured it in canary yellow.
Encore had made it. The company’s historical growth was
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This is a particularly FUN project.

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