British Petroleum Case Study

938 Words 4 Pages
Register to read the introduction… BP was initially registered on April 14, 1909, as the Anglo-Persian Oil Company, Ltd. It was renamed the Anglo-Iranian Oil Company, Ltd., in 1935 and changed its name to the British Petroleum Company Limited in 1954. The name British Petroleum Company PLC was adopted in 1982 (James & James, 1995).
After merging with Amoco in 1998, the corporation took the name BP Amoco before assuming the name BP PLC in 2000. The company’s headquarters are in London is one of the world’s chief international oil and gas companies. They provide customers with fuel for transportation, energy for heat and light, lubricants to keep engines moving, and the petrochemicals products used to make everyday items as diverse as paints, clothes and packaging (James & James, 1995). Internal and External
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The internal factors are those that deal with the organization directly, such as; employees, investors, suppliers, personnel, competitors, and the establishment’s values and Culture. External factors are those impacts that come from outside the business, such as the economy, consumer demand, demographics, technology, and globalization. Effective management on all levels of BP’s organization, are those individuals that recognize these influences and can work with the passion and drive, and communicate clearly to carry out the company’s organizational goals efficiently and effectively. Communication is the process of understanding and having meaning (Du Pre, 2005.) and it is also the process of relaying information between people by the use of words, letters, symbols, or body language (Sallee & Forrest, …show more content…
Every decision that is made can either positively or negatively affect the internal and external stakeholders in some kind of way. This is why it is consequently critical that BP’s strategic and operational plans for the company is executed efficiently and effectively in order to remain successful and profitable in the near future. Conclusion
In conclusion, , the Author attempt to go in depth about BP’s internal and external stakeholders, the company’s goals, mission, and vision, and at least one goal that can be accomplished through strategic and operational planning. The author also explained how these plans will achieve the related goals, and the effect of planning decisions on the internal and external stakeholders. Optimistically after the audience has completed reading this paper, he/she will now have a better understanding of the importance of organizational planning, in an effort to produce a successful outcome for the company. References
Du Pre, A. (2005). Communicating about health: Current issues and perspectives (2nd ed.). Boston: McGraw

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