Analysis Of The Movie ' Thank You For Smoking ' Essay

769 Words Jun 6th, 2016 4 Pages
In the film, Thank you for smoking, director Jason Reitman follows the exploits of the tobacco industry’s primary spokesman. Nick Naylor is a lobbyist who uses superior spin tactics to extol the virtues of smoking all while trying to remain a good example for his young son. This paper will look to identify the major issues of the film, and answer the following questions; who are the moral agents, what guidelines the media has to obey and how media professionals could prepare for the ethical challenges presented in the film.
The three main issues in this film. The first issue of the film is that the big tobacco companies are using lobbyists to get and keep people interested in cigarette smoking, Nick Naylor is their spokesperson. Naylor is working for a tobacco lobby called the “Academy of Tobacco Studies”. The ATS had been researching the link between tobacco smoking and lung cancer, claiming that their research (financed by the tobacco companies) had found no link. Naylor’s job consisted primarily of spinning the questionable research by the ATS, defending the tobacco industry on television by questioning differing health assertions and encouraging personal choice and promoting smoking as a positive to the consumer. Naylor thinks that product placement is the way to get and keep people smoking, he was sent to LA to meet with movie executives and discuss more cigarette smoking in movies. The only way the Naylor is able to defend his side was to prove the other side wrong,…

Related Documents