Analysis Of Branding Feminism
Anyone can be a feminist. Rejecting the idea that feminists are masculine, aggressive, or strong just reinforces that women cannot act in this way. It’s something that we should all be able to get behind and say that it’s the right thing to do. Feminism is the longing for equality of genders and isn’t something that needs to be pretty. I think Elle is trying to do the right thing, but isn’t seeing that some of their marketing techniques are misleading. Feminism is not a trend that needs to be glamorized and colorful for it to catch on. Maybe trend setters and editors need to become more comfortable with what it actually