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10 Cards in this Set

  • Front
  • Back
evolutionary psychology
evolution of CCCCCognition and BBBBehavior using princples of natural selection

CB using NS
ethnic identity
individuals sense of belonging to an ethnic group, including thoughts, feelings and attributes related to this identity
conformity

informational and normative
changing behaviors or belies due to real or imagined influence of others

-- hat video.. hat on or off
informational conformity
unsure so you conform because everyone else is doing it

more ambiguous
normative conformity
go against the norm

less ambiguous
social impact theory
size of group
importance of group
strength of influence
difficult task + pressure to be accurate =
more likely to conform
easy task + pressure to be accurate=
less likely to conform
similarity through
belonging
differences through
comparisons