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27 Cards in this Set

  • Front
  • Back

Importance of value given to a part of the text-based content

Imphasis

how fitting and suitable the text is used for a specific audience, purpose or event

appropriateness

How near or how far the text elements from each other


•when two things are closely related, bring them close rogether

proximity

•how the text is positioned in page


•left, center, right or justifies

Alignment

conscious effort to organize the different text element in a page


•ensures that while some text elements are separated from each other, they are still somehow connected with the rest of the elements in the page.

organization

•consistency of the element


•unity of the entire design


•repeating some typefaces within the page

repetition

•creates visual interest


•two elements are different from each other

contrast

consistency of magins, typefaces, typestyle, and colors are nesessary, especially in slides presentations or documents that are more than one page

consistency

•an area that first attracts attention in a composition


•important objects or elements in a composition

center of interest

•visual equally in shape, form, value, color, etc.


•can be symmetrical and evenly balanced, or asymmetrical and unevenly balanced

Balance

•brings together a composition with similar units

Harmony

offer some change in value creating a visual discord in a composition


•shows difference between shapes and can be used as a background to bring

Contrast

•a visual flow through the composition


•can be the suggestion of motion in a design as you move from object to object bt the way of placement ans position

directional movement

•a movement in which some elements recur regularly


•like a dance it will have a flow of objects that will seem to be like the beat of music

Rhythm

•created through the arrangement of objects in two dimentional space look like they appear in real life

Perspective

•gives interest, counteracting confusion and monotony


•can be applied to one or more the elements to give emphasis

dominance

Communication model

Senden encoder channel decoder receiver feedback

10 levels of intimacy in todays communication

twitter, facebook status, facebook msg, email, text msg, lm, letter, phone, video chat, talking

The ability to read, analyze, evaluate, and produce communication in a variety of media forms

Media literacy

The ability to recognize when information is needed and to locate, evaluate, effectively use ans communicate information in its various formats

Information Literacy

The ability to use digital technology, communicatioj tools or networks to locate, evaluate, use and create information

Technology (digital) literacy

The selecting of someoje or something over onother others

preference

A recurrent; often unconscious pattern of behaviour thay is required through frequent repitation

habit

a way of life or living of person or group

Lifestyle

Is a communication tool used to communicate

Media

is a data that you have gathered

information

a person who is able to read write and analyse

literacy