Study your flashcards anywhere!

Download the official Cram app for free >

  • Shuffle
    Toggle On
    Toggle Off
  • Alphabetize
    Toggle On
    Toggle Off
  • Front First
    Toggle On
    Toggle Off
  • Both Sides
    Toggle On
    Toggle Off
  • Read
    Toggle On
    Toggle Off

How to study your flashcards.

Right/Left arrow keys: Navigate between flashcards.right arrow keyleft arrow key

Up/Down arrow keys: Flip the card between the front and back.down keyup key

H key: Show hint (3rd side).h key

A key: Read text to speech.a key


Play button


Play button




Click to flip

20 Cards in this Set

  • Front
  • Back
understanding human behaviour by trying to see things from the point of view of those being studied
Whether another researcher, if repeating the same research using the same method on the same or similar group, would achieve the same results e.g questionnaires.
Hawthorne effect
Where an awareness that they are being researched changes the behaviour of individuals or groups to avoid.. covert
data in a statistical form .. creates a picture of society
Pilot study
A small practice run before conducting a full survey .. a sense of meeting objectives , reliable, valid, representative, cost efficient.
Secondary data
Data that sociologists haven't collected themselves e.g letters, stats, diaries, photos.
a means of collecting primary data from large numbers of people, usuailly in statistical form
The extent to which the findings of research provide a true or genuine picture of what is being studied
Imposition problem
When asking questions, the risk that researchers might be imposing their own views rather than getting at what respondents really think e.g unstructured interviews
Data concerned with meanings and understandings
An idea the researcher guesses might be true/ testing a statement
This is concerned with the morals and principles that govern the way research should be carried out
Representative sample
A small group drawn from a survey population, of which it contains a good cross-section (positivists)
A means of selecting a smaller group of individuals from a suvey population for investigation
Sampling Frame
A list of names of all those in the survey population - patient lists, postal addresses
A perspective that concentrates on understanding the meanings that people give to their behaviour
Methodlogical pluralism
The use of a variety of methods in a single piece of research
The use of several methods in a single piece of research to check the reliability and validity of the information collected
Overt role
When a participant obserrver reveals to those being observed his or her real identity and purpose
Covert role
This is when the participant observer conceals his or her real intentions (do not use undercover in ur exam)