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30 Cards in this Set

  • Front
  • Back

First step (implicit or explicit) in any project

Problem definition


-Client may or may not have a clear sense of the problem


-Important for client and designer to come to a common definition of the problem, in an explicit and documented way


-Sets the direction for the project


-Documentation of the problem provides a measuring stick to review subsequent steps in the design process

Problem Definition Process


Understanding the Client Organization

Describe the client organization:


-Function


-Components


-Resources


-Interconnections


-Organizational culture

Problem Definition Process


Understanding the Client Organization


Goals and Objectives of the Client Organization

What does the ideal solution look like?


How will achievement of objectives be measured?


Current constraints to meeting objectives?

Problem Definition Process


Understanding the Client Organization


Setting/Environment of the Organization

-Users


-Competing interests


-Add'l external influences

Problem Definition Process


Identify the Problem


Problem Recognition occurs when:



Actual outcomes fall below expected / desired outcomes




This leads to actual or perceived problems







Problem Definition Process


Identify the Problem - guidelines





Clearly identify desires and expectations.




-Take into account all viewpoints


-Provide a means to communicate among stakeholders


-Strive to come to a definition of the problem that can be agreed upon by all stakeholders




How can the objectives of the organization be met?


-Make the agreed upon problem explicit in formally stated goals or problem definitions

Problem Definition Process


Determine the cause of the Problem

ID and explicitly describe the symptoms of the problem


-How do you know there is a problem?


-What is the difference between expectations/desires and outcomes?




ID and explicitly describe multiple causes for the symptoms


-Find as many causes as possible


-Only one or two? Look again.




Develop possible explanations for each cause


-Phrase explanations so they are verifiable (test/measure- able)




Investigate possible causes and explanations for each cause to see where the problem may lie


-Each problem may have multiple causes, and each cause multiple explanations


-If some symptoms are not explained by causes or causes have no reasonable explanation: Look again.




Challenge any problem definition, cause or symptom that seems to be unreasonable or invalid





Problem Definition Process


Outline a Strategy for Solving the Problem

-ID objectives which, if met, address causes and explanations and thereby solve the problem




-Make objectives explicit and measurable. Avoid suggesting specific solutions the objectives. (Too early to ID specific solutions)




-Explicitly ID how meeting these objectives will address causes and explanations

Problem Definition Process


Summarize Findings with a Problem Statement

-List symptoms explicitly, in detail


-List goals and objectives


-Estimate the scope of the project, resources needed to complete the project


-Larger projects may need a feasibility study

Problem Definition Process


Client Sign-Off

-Present results of the problem definition investigation to the client:


-Client must understand the Problem Statement


-Client must understand the problems, objectives and resouces required to solve the problem

Elicit CLIENT Values, Intentions and Needs


Client needs can include/be affected by:

Schedule


Budget


Scope


Market


Maintenance


Revenue (desired / required)


Politics


Funding (source may place restrictions on a project)

Elicit CLIENT Values, Intentions and Needs


Considerations useful for defining the problem statement may include:

-Client criteria


-Resources available for use


-Limits that must be imposed


-Type of solution expected


-Does problem need to be re-defined based on investigative process?

Elicit USER Values, Intentions and Needs


For each step in the decision-making process:

-What needs to be learned from the users to complete this step?


-What do the users need to know to participate effectively?

Elicit USER Values, Intentions and Needs


Special circumstances that may guide public participation technique selection:

-Cultural/ethnic sensitivities


-Interest of national stakeholders


-Distance (if scattered geographically)


-Issue is politically connected to other issues


-Level of interest


-Political sensitivities

Elicit USER Values, Intentions and Needs


Public Participation Techniques


Information-Providing Techniques:

-Briefings


-Exhibits / Displays


-Feature Stories


-Information repositories


-Technical & environmental Reports


-News conferences


-Newsletters


-Newspaper inserts


-News release


-Press kits


-Public Service Announcements


-Speaker's bureau


-Web sites (agency, organizational, project specific)

Elicit USER Values, Intentions and Needs


Public Participation Techniques


Information-Gathering Techniques:

-Focus groups


-Mail-in response forms


-Plebiscite (voting)


-Polls, Surveys, Questionnaires

Elicit USER Values, Intentions and Needs


Public Participation Techniques


Interaction / Info exchange Techniques:

-Advisory groups


-Task forces


-Hotlines


-Interviews


-Open houses


-Participatory television


-Public hearings or meetings


-Paid advertisement
-Retreats


-Workshops



Elicit USER Values, Intentions and Needs


Public Participation Techniques


Integration of Multiple Techniques:

-conducting prior briefing of elected officials


-Sending a newsletter to potential participants


-Placing paid meeting announcements in the media


-Preparing a workshop summary

Elicit USER Values, Intentions and Needs


Public Participation Techniques


Inside every good public participation program is a good:

Public information system.


Good public information is critical to a successful process.

Develop Project Parameters


Project Parameters reflect:

The client/user intentions, needs and values.




Articulating project parameters ensures that the client/user and the consultant/designer are in agreement at the start of the process.

Develop Project Parameters


Project Parameters can be in the form of:

-Problem Statement


-Goals & Objectives


-Purpose Statement


-Needs Statement


-Expected Outcomes Statement (same as goals)

Develop Project Parameters


Goals & Objectives

Goals are more general


Goals are statements of values and describe final desired outcomes




Objectives are more specific


Objectives describe means and actions to achieve the goals.

Work Plans


Work Plan Definition:



-A planning and management tool that provides a framework for planning work.


-A guide for carrying out work over a specific period of time


-It may be used as a document for justifying the release of funds for a project

Work Plans


Work Plan vs Proposal:

Work Plan (differences from proposal)


- Based upon a project already approved


- A specific time segment within that project


- IDs as goals the problems to be solved


- Lists definable and verifiable objectives


- Indicates


+ resources available / needed,


+ constraints to overcome


+ outlines a strategic approach to problem solving


+ IDs actions to be taken in order to reach work plan objectives

Work Plans


Structure and Content of a Work Plan


Executive Summary:



Brief summary of the plan, 1/2 page



Work Plans


Structure and Content of a Work Plan


Intro and background:

A description of Problem to be Solved-Historical background (incl. changes in conditions)

Work Plans


Structure and Content of a Work Plan


Goals and Objectives (Output):

Description of an ideal general outcome (GOAL)-




Specific means of reaching the goal(s). (OBJECTIVES).




Should be specific, verifiable, and assigned completion dates

Work Plans


Structure and Content of a Work Plan


Resources and Constraints (Inputs):

Resources available to attain objectives (eg: funds, personnel, consultants, equipment)




Constraints that must be overcome in order to attain objectives




How each constraint may be overcome

Work Plans


Structure and Content of a Work Plan


Strategy and Actions:

Each action must relate to a goal or specific objective




Describe the process used to convert inputs to outputs:




-How will resources be utilized?


-How will constraints be overcome?




Explain clearly how each action will contribute to reaching its objective









Work Plans


Structure and Content of a Work Plan


Appendices

-Budget


-Schedule