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72 Cards in this Set
- Front
- Back
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Is the engraved or printed name, logo or symbol of the newspaper. |
Nameplate |
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These are littles boxes in either or both sides of the nameplate and it is usually contain advertisements or announcements. |
Ears |
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Is the principal headline which is usually written in the boldest and biggest font. It is the title of the most important news of the day. |
Banner |
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Is a type of head having two or more lines. |
Running Head |
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Refers to any title of any news. |
Headline |
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Is a subordinate headline or head which is immediately placed below its mother head to give more information about it. |
Deck |
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Refers to the beginning of a news story, it could be a word, a phrase or a sentence or even a graph. |
Lead |
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Is the whole story or a part of the whole story about the news which is composed of the lead and the text supporting and elaborating the lead. |
News Story |
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They are horizontal divisions of the parts or text of a newspaper. The number of columns varies from one kind of a paper to another, that is, a newsletter has smaller number of columns as compared to a broadcast sheet. |
Columns |
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Are vertical lines that indicate the divisions of the columns. These lines are substituted with a space. |
Column Rules |
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It is the imaginary horizontal line that divides the paper into two. The purpose of it is primarily rooted from the layouting rule that the |
Fold |
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Is the signature, name or pseudonym of the reporter who prepared the news. |
Byline |
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Any news material enclosed by line rules is a box story. In this case ears are special types of boxes because they are especially named because of their position. |
Box |
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Is a metal plate bearing the newspaper's illustration. |
Cut |
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Is the text accompanying photos or other artworks. It is commonly known as caption. |
Cutline |
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It is the type of cutline written or shown above the photo. |
Over Line |
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Is a tagline above but smaller than the headline, it gives simulating but small details about the headline and this is why it also called teaser. |
Kicker |
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Is a type of kicker but the difference is that this is bigger than the headline. |
Hammer |
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A line given to pay respect to the source of the story or illustration printed. |
Credit Line |
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The article that is considered to be soul of a newspaper or magazine. It is an article that gives the conglomeration of opinions of the members of the editorial board on the hottest issue of the day. |
Editorial Proper |
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A recurring piece or article in the paper. It is primarily written by columnist who is well acquainted with the subject. |
Column |
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Is a newspaper article that expresses the opinions of a named writer who is usually unaffiliated with the newspapers editorial board |
Op-ed (Opinion-Editorial) |
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It is abbreviated as LTTE or LTE. Is a letter sent to a publication about issues of concern to its readers. These are intended for publication |
Letter to Editor |
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Also known as a political cartoon. It is caricature containing a political or social message that usually relates to current events or personalities. |
Editorial Cartoon |
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Usually written on top of the page, this is composed of the page, number of date publication and name of the newspaper. Notably, this part runs through all the sections in the campus paper. |
Folio |
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This is also called a flag. It shows the publication's name, the volume and the number of release the names of the staff and their respective positions. |
Masthead |
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An oral or written report of a past, present, or future event. It should be factual, truthful, accurate and biased and interesting. |
News |
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Involves getting facts and transmitting these to the reader. Undergoes 3-part process before reaching the reader. |
News writing |
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3-part process of the news writing. |
Coverage, Interpretation and Play |
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Refers to getting the news by witnessing the event, interview, printed material or all three. |
Coverage |
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Involves explaining the news, filling the background, forecasting, and sometimes passing moral judgment. This is mainly the responsibility of the editor and columnists. |
Interpretation |
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Assigning of "value" to the news. This is done by the copyreader, news editor and layout person. |
Play |
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Elements of news |
Conflict Immediacy and Timeliness Proximity or Nearness Emotion Number Animals Progress Sex Romance and Adventure Oddity or Unusualness Drama Names Significance Prominence |
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This may involve physical or mental conflict. |
Conflict |
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This element emphasizes the newest angle of the story. The more recent the event the more interesting it is to the reader. |
Immediacy or Timeliness |
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This may refer to geographical nearness as well as nearness of kinship or interest. |
Proximity or Nearness |
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Some people are more prominent than others by reasons of wealth, social position or achievements. |
Prominence |
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Whatever is significant to the life of an individual is interesting to him. |
Significance |
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Important names make important news. |
Names |
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This adds color to the story. The more pictures the background and the more dramatic the actions are, the more appealing the story is to the reader. |
Drama |
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This refers to strange or unnatural events, objects, persons, and places. An odd story is interesting not because of its news value but because of the human interest side of it. |
Oddity or Unusualness |
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Sweepstake numbers, vital statistics, election results, score in games, casualties, fatalities, price of goods and ages of women make good news |
Numbers |
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Stories of animals, especially those with talents are good reading matter because of their human-interest value. |
Animals |
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Facts and information that has meaning to the readers and anything that concerns the school, its students, the teachers and parents also activities inside and outside the classroom. |
School News |
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Refers to the nearness of event to the readers. Readers would be more interested in events near them |
Proximity |
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Refers to both places and people. |
Prominence |
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Refers to an event, idea, opinion that are important and interesting to the people in the community or campus. |
Significance |
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Refers to events that deviates from the normal course events. |
Oddity |
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Deals with concrete and fast breaking events. Is objective, direct and factual. |
Hard News |
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Featurized, subjective and sometimes interpretative. |
Soft News |
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Is a form of writing that most United States journalist and public relations professionals use. |
AP Style |
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It is similar to the lead of a straight news story and its aim is just to give the gist of the news. |
News Bulletin |
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A short item of news interest and written like a brief telegraphic message or giving mainly the result with details. |
News Brief |
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This is a short news feature usually used as filler example "Quirks in the news." |
News-featurette |
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A bulletin that conveys the first word of an event. |
Flash |
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A news report written from an interview. |
Interview Story |
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Speeches or statements and letters and to some extent or interviews when reported are regarded as quote stories. |
Quote Story |
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A news story usually written from a public address or talks and speeches. |
Speech report |
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A narrative of actions involving not mere simple facts but also a traumatic events or description of persons and events or perhaps testimony of witness as well as explanatory data. |
Action story |
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This is a plain exposition setting forth single situation or a series of closely related facts that inform and it is written in the inverted pyramid design. |
Fact story |
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The story deals with an isolated event. |
Single-feature or one-incident story |
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Several facts are included in the lead their order of importance. |
Several-feature, multiple-angled or composite story |
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Featureized news distinguished from a feature article and it is also based on facts but it entertains more than it informs. |
News feature |
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News that consist of fat given straight without embellishment. |
Straight News |
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News published before it occurrence and sometimes called dope or prognostication. |
Advance or Anticipated |
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News that is gathered and reported on the spot. |
Spot News |
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News written from a given beat or both spot news and coverage news are good examples of first-hand reporting. |
Coverage News |
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A sequel to a previous story or having a new lead of its own or it is a second or third or subsequent chapter of a serial. |
Follow-up News |
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Report of events that take place within the immediate locality. |
Local News |
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News that take place within the country. |
National News |
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News that take place outside the country. |
Foreign News |
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News preceded by the date and place of origin or place where it was written or filed. |
Dateline News |
