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67 Cards in this Set

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Step 1 - The Billionaire Mind and Jennifer Lopez's Voice!

Awareness



Deserve It Factor

Step 2 - Blue-Footed Booby Birds, ESS & The 500 Year Old Mind

Increase your Speed of Adaptability


Think of all "failures" as experiments


Don't take black & white positions - be flexible


ESS - Environmentally Stable Strategy


- Cut deals with everyone


- Avoid Certainty Bias


- Must be stability in your strategy


- Strike a new ESS if things change

Step 3 - Sam Walton's Night in a Brazilian Jail, Stealing from McDonald's & Michael Jordan's Humility

Humility in Action


Listen & Implement


Rate Yourself (1-10) in Humility


-How many books, mentors, competitors & money spent


Step 4 - Picasso's Rising Tide & The Law of 33%

Law of 33% - 33% above, 33% below & 33% on same level (at least 10-20 years ahead or behind)


Find Mentors:


- you learn by osmosis


- be a learning machine


- be interesting


- show up


- in-person mentorship


- give, give, give ... reward


- be persistent

Step 5 - My Poor Friends & Cameron Diaz's Parrot

Be a question person - ask genuine ?'s


Be full of quotes (humility)


Become a self-learning machine


Identify patterns between successful vs. unsuccessful, healthy vs. unhealthy, loving vs. non-loving, etc.


Observe successful people's behavior


Spread good memes


Be a truth seeker

Step 6 - Sculpture vs. The Lottery & The Anthropic Media Bias

Avoid Media Bias - avoid watching the news



Dump Lottery Ticket Philosophy



Sculpture Approach - BIG ROCK chipped away

Step 7 - Martin Seligman's Salary Slave & Learned Helplessness

Be in a state of self-education


Take risks


Transition on an 18-month goals basis


Convert helplessness --> creativity


Innovate your way out of any issue


Google It!


Don't ever give up! Don't quit!

Step 8 - The Integrated Good Life & The Four Pillars of Eudamonia

Live an integrated "good" life



Decompartmentalize your life



Increase your edge effect



Tap dance to work

Step 9 - Warren Buffett's Book-a-Day Diet & Making War with a Multitude of Counselors

Simulate results - reading biographies & advice from mentors



Have a TEAM of counselors, mentors, etc.



Read a book-a-day (e.g. gold miner)

Step 10 - Stoic vs. Epicurean, Arnold's 1,000 reps, Apache Cold Showers & the Spartan Whipping Post

Toughen up


- avoid going the "easy" route


- add toughness to your routine


- "Today we go to war"



Take cold showers



Walk closer places & turn off tech moree



Step outside your comfort zone


Embrace failure


Face your fears


Be an investor!


Take the stairs


Be a Spartan!

Step 11 - The Whispers of 10,000 generations, Dunbar's 150 & Evolutionary Mismatch

Question your gut reactions


Don't eat out as much


Be a master of these impulses

Step 12 - Mike's Stack of Resumes, My 96-year old grandma & your Eulerian Destiny

Find the destiny of all 4 pillars


Define your 1 sentence business plan (6 words - KISS)


- E.g. "I am going to teach and to spread love"


Remember the 5% (something that you can excel in)

Step 13 - The Amish Vacation, Tap Dancing to Work & Avoiding What You Love

Do NOT live for vacation - make it a cycle for down time



Do what you like not love - tap dance



Avoid Picasso's dichotomy

Step 14 - The Shaolin Monk & Touching An Electric Fence

Endgame mindset: optimistic



Day-to-day: Have a preparation mindset



Pain in your heel from not preparing

Step 15 - Descartes & Solving Problems with a Calculator

Be able to quantify things



Use rough estimates (e.g. Fibonacci)



Make decisions based on these probabilities

Step 16 - Rousseau, The Renaissance Man & Iron Sharpening Iron

Be a simulation machine



Be a Renaissance Man/Woman


Be eclectic - study a variety of subjects


Do a personal inventory - what do you know?


Develop various skillsets


Iron sharpens iron - it's not easy, but it's worth it

Step 17 - Elon Musk's 14-Hour Workday vs. The 4-Hour Workweek

Learn to love the grind - Do the right thing!


Can't outsource everything


Have to put in the hours

Step 18 - Man-on-the-moon contrast keeping easy things easy

Use the contrast bias to make things comparatively easy!



Keep simple things simple - put your clothes out night before (or week before)



Hire out simple tasks that don't create much value


Make hard things hard

Step 19 - Amazon & The $32,000 Brain Budget

Spend 30% of discretionary income on books, mentors, & seminars



If someone tells you about a book, buy it

Step 20 - Richard Branson's Hurricane & The Imaginary World of Kanye West

Design your ideal life


Reverse engineer it


Be patient

Step 21 - Mastering the Four P.A.S.E. Energies & Casanovas Chameleon

P.A.S.E. (Practical Action Social Emotional)


Practice analyzing people


Practice bring out each character methodically


Practice becoming more persuasive by being a chameleon

Step 22 - The Seven-Fold Path to The Obvious Signs

Seven fold Path:


1. Ask yourself a question


2. Research the answer to that question


3. From the research, make a sample answer


4. Test it for a while


5. Observe


6. Step back and analyze what you've observed


7. Make war with a multitude of counselors




IMP: Avoid Black and White thinking

Step 23 - Landing your plane on the Great Wall

You must have FAITH


You must look back


You must innovate through the walls - create momentum

Step 24 - Gandhi's Funeral, Stephen Covey's Wars, & Flurries of Activity

Funeral Test


Your 4 Wars: Health, Wealth, Love & Happiness


Win WARS! - Avoid flurries of activity

Step 25 - Joel Salatin on Nature Laughing Last, The Respect of Seasons, and the Terrible Twos

Remember that nature has its own plans and cycles


Everything takes time


Understand nature's timing - need 4 seasons to grow

Step 26 - Belts, Suspenders, Failing to Fail, The 6 Sigma Heartbeat & How to Not Crash Your F-22

No expectation of failure


Belt & Suspenders - no single points of failure - build redundancy


Do your hard stuff early


Make 3 plans - best, most likely, worst

Step 27 - The Frontman & The Two Ways to Pick Your Trench Mate

Find trenchmates: loyal and complimentary


Selection methodology


- Forget interviews - check references


- Slow and steady - let there be a good bit of time transpire

Step 28 - Lao Tzu's and John Wooden's Terrible Horrible No Good Very Bad Day

Prepare for a rainy day


Do what is hard when it is easy


Plan your tomorrow today

Step 29 - Stephen Hawking, Entropy, & Remembering the Future

Entropy - things become more disorderly over time


Inject energy into your life daily - carpe diem


Become a client of great thinkers (a lifelong learner)

Step 30 - Peter Drucker, The Cluttered Attic and The Invention of Rules

Avoid disabling ignorance


Remove one belief each year

Step 31 - Delegating to Shalini & Sam Walton's Over-the-Shoulder Style

You cannot delegate what you don't know


Learn the basics of everything that is integral to your life success: health, wealth, love & happiness

Step 32 - Slot Machine Probability & Chasing the Mirage

Stop being so black and white - be more observant


Always weigh the probabilities and go with the better


Don't chase after the oases


Things take time and the world will eventually catch up with your diligence

Step 33 - Teaching Pigs to Fly & Pushing on Strings

Separate the pigs from the innocently innocent


You can't always conquer, sometimes you have to seduce.


Develop the wisdom to know the difference

Step 34 - Bill Gates & The 10 Dark Years

Be realistic about your timelines for goals


Think about the real 10 dark years

Step 35 - Ignoring the Ninety-Nine & The One-Tenth Rule

Ignore 99/100 people - Become elitest about knowledge


Find the ONE person and do EVERYTHING they say


Seek the highest level achievers

Step 36 - The Sucker in the Room & The Lollapalooza Effect

Don't be the sucker in the room - avoid the persuasive influences


Strengthen your mind - be a lifelong learner


Flip the persuasion - use it for good competition


The world is always competitive

Step 37 - Why Restaurants Fail?

3 Classic Factors of Production


- Land


- Labor


- Capital


Positional Advantage


Make sure all 3 classic factors are strong

Step 38 - Throwing Idiots to the Crocodiles

Bounded Rationality


Comparative Advantages


Avoid distorted self-esteem people

Step 39 - Alienating the 82% with Your Messy Message

Focus on 18% niche


Naturally alienate the 82%


Make your mess your message


Believe in the INEVITABILITY of your success

Step 40 - Practical Pessimism, Paris Hilton's Grandfather & Contemplating the Downside

Have FAITH in the endgame - see the future!


Practical pessimism - it gets you to your optimistic goals


Contemplate the downside

Step 41 - Sam Chupp & Making, Watching & Wondering

Be curious - always learning


Be making things happen or watching things happen (learning)


Be interesting

Step 42 - Donuts, a $250,000 check, and General Eisenhower

Must prioritize - "first things first"


Do the hard things first


Be flexible - reexamine priorities


Don't be driven by other people's agenda

Step 43 - 20% Weird Factor, The Cabbage Mind & The Treachery of Scoundrels

No more than 20% weird


Avoid insecure people & cabbage minds


Audit people in your circle

Step 44 - Six Pack of the Mind

Do first things first


Have a success routine


Think ahead and plan your life


Be dollar wise and penny foolish


Consider the opportunity cost

Step 45 - Bone Thugs-N-Harmony & The Tyranny of the 1st & 15th

Be an investor/entrepreneur


Strive for Wealth & Impact level of money

Step 46 - Allan Nation's 1,000 sheep and Not Doing it Small

Build a prototype - start small


Build systems to handle the large scale


Scale your systems

Step 47 - The 5% Tweak, Nothing Janky & When Good Enough is Perfect

5% Tweak - focus on your 3-foot world


Nothing janky - don't be too sloppy (40-70%)


Good enough is perfect - momentum tools

Step 48 - Michael Jordan Swagger & American Idol Syndrome

No democratic listening


Combine confidence + humility


Find the expert - follow their recipe

Step 49 - Why Jay-Z and Warren Buffet like Baseball

Don't make as many mistakes on a relative scale


Ratcheting - Hit lots of base hits


- 1st Base: stop the negative inertia - stop the bleeding


- 2nd Base: create a small amount of positive momentum


- 3rd Base: start having some noticeable change


- Home Base: achieve your goal & start again

Step 50 - Mastering the Wrong Things & Blue Eyeshadow Numb-nuts

Be inflexible about the goal


Be flexible to reach the goal - experiments


Don't master the wrong things


Avoid numb-nuts, find the masters


Be quick to hire, quick to fire

Step 51 - Chatting with Wittgenstein's Lion

You MUST be understood


Being understood is the foundation of persuasion


Remember all of the nonverbal communication - pace, volume, etc.


Timing


Don't always conquer, sometimes you have to SEDUCE

Step 52 - Pareto Efficiencies & The Business Triple Entente

Build level 3 businesses (win-win)


- tremendous motivation


- level of forgiveness - build goodwill


We have an inherent sense of fairness

Step 53 - The Second Rule is Never Forget the First Rule

Develop yourself to create perceived value


- Skills - Rare and in demand


Look for the fundamentals in everything


Build systems to capture value - monetize it - create a PROFIT

Step 54 - Chess-like Assiduity & Armchair Meditation

Spend 10-15 minutes in quiet time


Focus on ONE problem


Read a book


Think multiple levels deep


Ask why 3 times and be honest with the answers!


Action step - SOLUTION / experiment

Step 55 - The 7 Habits of Highly Unsuccessful People & The Tardy Tree Sloth

Invert to find answers


Optimally stop - no analysis paralysis


Always be reliable and timely


Know yourself

Step 56 - Floating across the Pacific on a raft & why Sitting Bull like to be shot at

Develop your courage


Read biographies of courageous people


Take a cold shower every day

Step 57 - Unstumpability & Sherlock Holmes Sleuthing

Invert everything to find answers


Become unstumpable


Develop your curiosity


Become a Sherlock Holmes sleuth

Step 58 - Death by Faint Praise & Charlie Munger's Grandfather

Seize the big opportunities


Don't do them small!


Be impressive & attract opportunities


Prepare yourself for future opportunities - be READY!


Be so good that they can't ignore you!

Step 59 - The Diligent Celebrity & Meeting the King

Increase your tangible skills in every pillar


Develop local celebrity status

Step 60 - The Dutch Big Gulp

Be Impatiently Patient - GULP


"Too soon old, and too late to enjoy"


Practice gulping in information


Be diligent


What is your 10-minute goal? Ratcheting

Step 61 - The $495,000 Honda Accord

It's not what you pay, it's the value of what you receive.


Law of 15 - Multiply everything you spend by 15 to determine the true cost


Rule of 72 - divide 72 by the interest rate


Spending always creates wealth! Freedom Units


Become a master of Opportunity Costs


10X in 10 years

Step 62 - $20 Billion Gift from Strangers & Building Forgiveness into the Land

Build safety/forgiveness margins


Do what's hard when it's easy

Step 63 - Alexander the Great's Aggression and the Truth About Your Age

"How much have you worked on your goal today?"


Be impatiently patient


"What are your 10 minute goals?"


Forget your birth certificate age


Count forward - do stuff today


Don't always JUST plan - you must act today!

Step 64 - Forgetting Who's in the Room

Listen more - talk less with top 33%


Know who you are with


Talk more & listen less - lower 33%

Step 65 - The Pierian Spring & From When Cometh the Pride

Don't be a dilettante - jack of all trades


Drink deeply from a particular subject


14,000 hours to drink deeply (7-10 years)


Be curious


Don't get attached to any ideas - perform experiments


Look deeply into the counterarguments to understand deeply

Step 66 - Elvis Presley & the Persistent Widow

Be effectively persistent


Read autobiographies & biographies

Step 67 - Annihilating the Amygdala & MPFC Mastery

Annihilate your fear - exposure therapy


Give away crazy amounts of money - charity - rewire your brain




Be the tough person - get your scars




Don't take the easy route - the hard is what makes it great