Essay on The Commencement Speech By Steve Jobs

917 Words Sep 29th, 2014 4 Pages
When comparing the commencement speech given by Steve Jobs at Stanford University in 2005 to the commencement speech given by Barak Obama at Wesleyan University in 2008, one can argue that Steve Jobs’ address has a stronger use of the rhetorical situation and the rhetorical appeals. Jobs’ ability to combine ethos, pathos and purpose proves his credibility, builds a relationship with the audience, and helps students believe in their intuitions.
In his 2005 commencement address to Stanford University, Steve Jobs incorporates ethos to prove his credibility to his audience. He begins by admitting that “[he] never graduated from college” (1). Jobs displays honesty and humility with this personal fact, which allows the audience to acknowledge his moral character and be certain of his credibility as a speaker. His authenticity gains him the audience’s trust by making himself appear as one of them instead of the billionaire CEO of Apple. Jobs continues by sharing his first story about how he dropped out of college because he did not see any value in spending money on classes that did not appeal to him. Once he dropped out, he began attending calligraphy classes, a subject he found fascinating. Because of this calligraphy course, Jobs obtained knowledge that he was able to use ten years later to build the first Macintosh computer. When he insists that the graduating class must “trust in something” (2), he establishes credibility in telling them this because he trusted his intuition…

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