Case Study Report on Pacific Brands (www.pacificbrands.com.au)
Using materials from your own research, lesson materials, readings from the recommended text and other articles posted on Blackboard to inform your discussions and provide a theoretical background for your findings,
• Set the context for your analysis by describing the company and the position it currently finds itself in • Analyse the company’s financial accounts in their most recent annual report and provide an overview discussion based on this information, of their financial strengths, weakness and challenges that may have contributed to their current state and explain how they may have contributed to the …show more content…
Employees are described as being hard working, striving to be the best, straightforward in person and open to challenges. Pacific Brands take pride in listening, understanding and respecting each other’s perspective. Decision making within the company is described as informed and timely. The company values integrity by striving to follow through with commitments. Pacific Brands recognises the value of collaboration by embracing team work to support each other and share resources to create outcomes that are greater than the sum of their …show more content…
The transformation strategy sets out to reshape the portfolio of brands which in turn re-baselines the company’s cost base and capabilities. To date a portion of the brands that fall under the Pacific Brands umbrella are currently growing with margins improving.
• Pacific Brands net profit after tax was a loss of $131.9 million, which was largely attributed to a number of expenses unrelated to operations, such as post tax write-down in the value of the Footwear, Outwear and Sport business.
• In 2009, despite offers of financial aid from the Government and claims that it was unnecessarily closing profitable plants Pacific brands decided to go offshore laying off 1200 people.
• Pacific Brands also came under spotlight for lack of transparency and accountability for its off-shore suppliers, as well as its lack of protections for the rights of workers in its overseas operations even though Pacific Brands claims that accountability is one of its underlying values.