Dr. F.M. Sahoo
Leadership starts with a dream – a vision of where and what we want to be. If leadership is about showing the way, then what is ‘the way’? The way is the strategy. So leadership necessarily entails strategy. And strategy concerns choices that determine whether an organization survives, prospers or dies.
The difference between ‘what we are’ and ‘what we want to be’ creates what Vansina (1999) calls ‘psychic tension’. This tension lies in the feasibility of moving from what we are to what we want to be. This requires both will and coordinated actions. The key to realizing a vision or fulfilling a mission is strategy Vansina presents two positions. A mission becomes feasible through strategy. And …show more content…
A Redefinition. The turbulence of day’s business environment requires a redefinition. Strategy is not about position but about process – about developing processes to enable exploitation of advantages (Gray, 2001). In the words of Oris Gadiesh, the Chairman of Bain and Company, this entails having a ‘strategic principle’, grounded an economic reality, about company direction (Gray, 2001).
Modern thinking about strategy and its application to business start with Chandler. He defines strategy as “the determination of the long-term goals and objectives of an enterprise, and the adoption of courses of action and the allocation of resources necessary for carrying out these goals”.
Several Approaches to Strategic Thinking. An analysis of multiple definitions of strategies reveals several approaches. 1. The classical school. This view assumes that this is one and best answer to the strategy question and that rational thinking will lead to it. Profitability is the supreme goal. Rational planning is the means to achieve it. However, this view is criticized. It is based on a static view of the world, in which the size of the economic pie is given and finite. All that is left to be decided is how the pie is to be divided up. 2. The evolutionary