What makes Bernie Sanders so appealing? By saying what people want to hear. By convincing the audience that if he was to be voted as the president, then, as one side effect, they would have more money in their pockets. Sanders logically explains how “99 percent if the income being generated in [America] is going to the top 1 percent (Sanders …show more content…
His ability to use pathos to make Americans feel more relatable makes in successful when it comes to attracting an audience. He describes how hen he grew up, his family “could barely afford a living (Sanders 19)” and how he had limited “resources (books, utensils etc.) (Sanders 20)” when growing up. However, despite the shortage of money, he makes his American dream of getting rich by working hard and helping his colleges get to his level. By striking at the emotions of the audience, Bernie Sanders to many easily becomes an inspiration because of the challenges he has over come, for he uses personal stories as his advantage to positively connect with his audience. Throughout Bernie Sanders Presidential announcement, he uses many persuasive elements to attempt to peruse his message. Some of these are ethos, pathos and logos. The use of pathos, although overused, is the biggest appeal in his speech and this is the biggest strength he uses. With the lack of sufficient ethos and logos he overall losses credibility and fails to show the nation his plan of execution. Ultimately he succeeds in sharing his views and opinion but fails to do anything about