Beauty Industry Effects On Society

Improved Essays
As much as the beauty industry seems glamorous, there are many issues around the billion-dollar industry that affects a large majority of the population. The beauty industry is an industry that makes a huge impact on society today. So many young girls are striving to be what society perceives as beautiful by buying tons of beauty products and magazines that can give them that boost. As much as the beauty industry can have positive effects to our health, there an ugly side to the beauty industry.
The beauty industry consists of different areas such as hair care, makeup, skin care, fragrances, spas, beauty salons, cosmetic surgery, modeling and more. (WiseGeek). The beauty industry has very deep roots within history. Since the start of the human
…show more content…
The self-esteem of a young person can be decreased when looking at an image of “real beauty”. When society doesn’t perceive you as “beautiful” it could lead to a deadly cycle of bullying, depression, then possibly suicide. 4,400 young people die of suicide yearly and most are young people ages 10-14 who are being bullied for how they look (NoBullying, 2014). The impact the beauty industry makes on society is different within different countries; different countries tend to advertise beauty in different ways. We are in a society where beauty is consumed by image and not aspects of who you are. The biggest stars are all attractive and most are all thin, notice how it is usually the larger one who gets made fun of in movies or is the “sad” one? The beauty industry makes it seem wrong to weigh over a certain number and makes people feel unattractive overall unless they buy something to “fix it”. Statistics shows that if you are more attractive you tend to make 5% more money at your job as well (Kruse, 2011). Needing to be “more attractive” is not only affecting adults and teens. Young kids are getting a corrupted mindset on what beauty is. It is suggested that kids start wearing only lip gloss at any age under 13 (Grundy, 2011). In reality, kids have to endure their young age and be happy about what they look like rather than trying to grow up and be like the people they see in magazines. …show more content…
Within the beauty industry, you hear about companies such as Victoria’s Secret starting campaigns such as “Perfect Body” with girls who seem to be at an unhealthy weight range. The Victoria’s secret campaign is a great example of unethical marketing due to the message they are sending out to their younger audience. Thousands of people ended up arguing with the company to have them remove their ad and apologize, but they changed the campaign to “A perfect body for everybody” (Stampler, 2014). The marketing for the perfect body campaign was unethical on Victoria’s Secrets part due to its nature of suggesting that in order to be “perfect” you need to have tons of makeup and be super skinny. In reality, the beauty industry within modeling can really impact a person’s self-esteem and

Related Documents

  • Improved Essays

    Victoria Secret Beauty

    • 1090 Words
    • 5 Pages

    It is quite obvious to say that when it comes to advertising, Victoria's Secret and Dove use very different approaches, which has caused a controversial issue on how beauty should be portrayed in the media. As said before, Victoria's secret models project a very unrealistic image of beauty. The models have extremely similar bodies, for which they are kept on very strict diet Merunka 2 and physical training to maintain. In addition, all of the advertisements are retouched and photo shopped in order to obtain the look wanted. However, we can notice that this portrayal of beauty doesn't stop the company from being the most successful lingerie brand in the country, "with sales of approximately $870 million according" to Marie Smith (1).…

    • 1090 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    The author of an article that talks about the marketing behind beauty contests states, “... the winners of Miss Universe usually become a certain product’s ambassador such as You C 1000 or Avon Cosmetics.” (Sungkar) The negative impact of using the winner’s skills for advertising purposes is that the winner could be using her public speaking skills to raise awareness for serious world issues such as poverty. However, most businesses are more concerned about raising awareness for serious world issues. Although beauty contests may help some of the contestants develop good public speaking skills, the reality of the situation is that those skills will go to waste in helping large corporations earn a fortune. Therefore, beauty contests exist for marketing purposes because businesses use the contestants’ looks and skills for their own selfish…

    • 1237 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    This shows that more girls are more vulnerable and pressured into being the ideal beauty because of photoshopping and magazines. Studies have shown that girls become major consumers of cosmetic products in an attempt to reach the unrealistic ideal beauty standard. In a study conducted by Martin, Peter’s, Opree, Buijzen, Van Reijmersdal, and Valkenburg, found that adolescent girls place higher importance on appearance than adult women do, and that popular media promotes the use of consumer products for achieving the ideal body shape. This proves that stores are forcing these thoughts into our minds without even thinking about what it actually does to women and…

    • 953 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    This constant shifting in expectations for women have created many fitness challenges that are harming. For example, a trending challenge is the “A4 challenge”, which is basically someone holding up a letter size piece of paper (8.5”x 11”) vertically and if it hides your waistline, you are considered paper thin (Meyers). This is just one of the many examples of how social media has taken a toll on women. Medical professor, Zhang Darong, at Peking University said it best “"Society 's pursuit of a certain body type or facial feature style is harming the youth a lot." Seeing how heavily America’s fashion industry influences other parts of the world should only make us want stricter and healthier…

    • 759 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    In cases like this woman may try to lose weight trying to look like the models and end up major health conditions such as anorexia, bulimia and over- excretion at the gym just to get that “The Perfect Body”. Jennifer Siebel Newsom, of The Huffing Post writes” Hyper-sexualization and self-objectification are already national health problems, and as many as 60 percent of young women don 't pursue the things they are most passionate about in life because of body dissatisfaction. Teaching teenage girls to see their value as a measure of how their body looks -- a central tenant of all Victoria 's Secret advertisement”…

    • 1052 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    I believe that unreal beauty is controlling the lives of millions. In our society, both teenagers and adults have been robbed of the real image of beauty. In truth all types of bodies are beautiful. The appearance of a model that we consider flawless isn't even real. The images are changed completely to make models become young, skinny, and attractive.…

    • 698 Words
    • 3 Pages
    Improved Essays
  • Improved Essays

    Consequently, women often resort to extreme measures to change their body image, including excess dieting and excess exercising, to mirror their body image after models depicted in the media. Ultimately, this desire to look similar to supermodels leads the average woman to have body image and self esteem issues. As noted by Lauren Berninger’s article, “Stop Blaming the Media for Our Body Image Issues” there are many factors that contribute to women 's self esteem issues, but ultimately, her arguments are vague and worthy of further…

    • 1076 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    One of the researches indicates that the 5% of women are neutrally born like the models (Kilbourne, 1979). Even though teenagers have a normal body, but they tend to spend too much of money and time to change the body is part of the psychosis. There are some students who develop complex about their appearance, which causes stress. In countries, there are some students that are in high school and middle schools are using their vacation to undergo plastic surgery. Other psychological effects that advertising can give to teenagers are the false understanding a sexual shame.…

    • 1217 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    Story). Some of the most famous models and actresses in the world have followed in suit after Paris Hilton, including Heidi Klum, Kate Upton, Jenny McCarthy, and Kim Kardashian. By using these women for purely their bodies, rarely even allowing them a single line in commercials, Carl’s Jr. takes away these women’s individuality and humanity, thoroughly objectifying them; “This is detrimental to society because the media is creating social stereotypes for both men and women that can result in unhealthy social and physical habits” (Barber). We as individuals have a deep desire to fit in and feel wanted. Media like this blatantly shows women how to be wanted, which is to be mindless and flawless, apparently.…

    • 1400 Words
    • 6 Pages
    Improved Essays
  • Improved Essays

    The beauty industry makes hundreds of billions of dollars a year convincing young women specifically that they need to look like the edited models on magazines. When teenagers grow up with this thought ingrained in their brains, what could’ve been a Heaven of self love often turns into a Hell filled of problems related to self-esteem. If the beauty industry keeps rising at the rate it is, is that really good for society? Is making money off of insecurities what the world should aspire to do? As mentioned before, being rich doesn’t always mean being happy.…

    • 821 Words
    • 4 Pages
    Improved Essays

Related Topics