Andy Warhol And Consumer Culture

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Many artists in the United States started incorporating elements in mass culture into their art for various reasons including, the promotion of a consumer economy, the critique of a consumer economy, and the roles of women in society at the time. During this period the United States was a robust economy with corporations growing and Europe needing supplies from the United States, thus creating “consumer culture.” Many pieces of art reflected the idea of mass production that consumerism brings, and artists such as Andy Warhol used this is in his artwork. The artists that did praise the consumer culture artworks could have been difficult to distinguish from advertising. On the other side of the spectrum many artists that did not praise consumerism,

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