2012 Democratic National Convention Speech Analysis

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Clinton Captivates Audience at 2012 Democratic National Convention At the 2012 Democratic National Convention former President Bill Clinton delivered a speech that brought the proverbial house down. It could be said it was more of an inspirational performance than a speech. Clinton displayed expert use of pathos, ethos, and logos during his forty-eight minute speech. According to a USA Today Gallup poll conducted two weeks before the Democratic National Convention, Clinton was at his all-time personal best approval rating of 69%; higher than Michelle Obama (65%), Barack Obama (53%), or Joe Biden (44%) (Gallup). It is easy to see why the stadium filled to capacity with democratic delegates and volunteers were eager to listen to Clinton’s …show more content…
Clinton’s goes on to make the argument that when speaking about their party platform the Republican’s couldn’t say much about the ideas they had to offer because, according to Clinton, they were the “same old policies that got us into trouble in the first place: to cut taxes for high income American’s even more than President Bush did; to get rid of those pesky financial regulations designed to prevent another crash and prohibit future bailouts; to increase defense spending two trillion dollars more than the Pentagon has requested without saying what they’ll spend the money on; to make enormous cuts in the rest of the budget, especially programs that help the middle class and poor kids”. When recounting these ideas, Clinton uses ethos to characterize the Republicans as looking out for the upper class and being against the middle class when he uses words like “pesky financial regulations” in an assertion that the Republicans view the new regulation as unnecessary and troublesome and get in the way of evil corporations who stealing money from the little man. During Clinton’s speech many in the audience can be seen cheering and enthusiastically holding up signs that state “Middle Class First”. At this point in the video it is clear that he has successfully reached the majority of

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