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47 Cards in this Set
- Front
- Back
Observable characteristics of listeners, including age, gender, educational level, group affiliations, and sociocultural backgrounds
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audience demographics
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the motivations, attitudes, beliefs, and values that influence the behavior of listeners
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audience dynamics
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feelings we have developed toward specific kinds of subjects
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attitudes
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What we know or think we know about subjects
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beliefs
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the moral principles that suggest hew we should behave or what we see as an ideal state of being
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values
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generalized pictures of a race, gender, or group that supposedly represent its essential characteristics
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stereotypes
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the tendency of any nation, race, religion, or group to believe that its way of looking at the doing things is right and that other perspectives have less value
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ethnocentrism
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allowing gender stereotypes to control interactions with members of the opposite sex
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sexism
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generalizations based on oversimplified or outmoded assumptions about gender roles
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gender stereotyping
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making gender references in situations in which the gender is unknown or irrelevant, or using masculine nouns or pronouns when the intended references is to both sexes
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sexist language
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an indirect form of racism that employs code words and subtle, unspoken contrast to suggest that one race is superior to another
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symbolic racism
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the effect of previous speeches or other situational factors in predisposing an audience to respond positively or negatively to a speech
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preliminary tuning effect
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phase of the process of finding speech topics that identifies large topic areas
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discovery phase
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phase of the process of finding speech topics that involves the close examination of large topic areas to identify more precise topics that might be developed
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exploration phase
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identifying the general and specific purposes of a speech topic and framing its thesis statement
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refinement phase
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technique that encourages the free play of the mind
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brainstorming
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probe questions used to stimulate the mind during topic exploration, centering on places, people, activities, things, events, ideas, values, problems, and campus concerns
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topoi of topic discovery
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visual display of a speaker's interests, as prompted by certain probe questions
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interest chart
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a means of determing possible speech topics by listing topics you find interesting and subjects your audience finds interesting, and then matching them
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topic area inventory chart
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sources such as newspaper, magazines, and the electronic media that can suggest ideas for speech topic
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media prompts
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changes customary patterns of thinking in order to free our minds for creative exploration
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mind mapping
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using questions often employed by journals to explore topic possibilities for speeches
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topic analysis
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the speakers overall intention to inform or persuade listeners, or to celebrate some person or occasion
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general purpose
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the speaker's particular goal or the responses that the speaker wishes to evoke
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specific purpose
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sometimes called the "central idea", it summarizes in a single sentence the message of your speech
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thesis statement
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prospectus for a speech or series of speeches you propose to give
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topic briefing
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the skills one needs to locate information efficiently and to evaluate what on learns
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information literacy
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an understanding of the major features, issues, information, latest developments, and local applications relevant to a topic
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responsible knowledge
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an internet search engine that allows you to enter a key-word and find related web sites.
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general search engine
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a search engine that combines the results from several general search engines
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metasearch engine
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an organized list of links to web sites on specific topic
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subject directory
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high-quality databases generally not included in the search conducted by general or meta search engines
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invisible web
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techniques that can help one limit or expand research on the internet
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boolean search
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a web site whose major purpose is to change attitudes or behavior
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advocacy web site
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a website designed to proved factual information or a subject
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information website
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a website designed and maintained by an individual; contains whatever that person wishes to place on it
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personal web site
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criterion for evaluating the credentials or the author
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authority
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criterion for evaluating the correctness of information by checking it against other information
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accuracy
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criterion for evaluating whether or not a source is free from bias
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objectivity
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criterion for evaluating whether or not the information of a web site is up to date
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currency
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criterion for evaluating the breath of information on a topic
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coverage
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questions that ask someone being interviewed to elaborate on response
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probes
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questions that repeat part of a previous response to encourage further discussion
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mirror questions
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a statement by an interviewer confirming the meaning of what has just been said by the person being interviewed
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verifier
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a comment or action that encourages further communication from someone being interviewed
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reinforcer
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record kept or the author, title, place and date of publication, and page references for each research source
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source cards
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research notes on facts and ideas obtained from an article or book
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information cards
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