Media & Society Exam 2

Front 1

illusion of movement from a series of still images

Back 1

persistence of vision

Front 2

amusement parlor boxes containing moving rolls of still pictures

Back 2

peep shows

Front 3

body-type classification method

Back 3

somatotype

Front 4

early motion picture viewer

Back 4

kinetoscope

Front 5

early motion picture camera

Back 5

kinetograph

Front 6

small, early movie theaters

Back 6

nickelodeons

Front 7

forcing theater owners to show movies with unknown stars to get movies with real stars

Back 7

block booking

Front 8

forcing theater owners to reserve movies without previously viewing them

Back 8

blind booking

Front 9

film clip covering current events in theaters

Back 9

newsreel

Front 10

method of adjusting film images to prioritize what is important in the shot (eg. cropping)

Back 10

pan and scan

Front 11

opposite of pan and scan, transferring widescreen to full screen

Back 11

letterboxing

Front 12

adding color to black and white films

Back 12

colorization

Front 13

illegal copying and selling of movies

Back 13

pirating

Front 14

worldwide biggest moneymaking movie?

Back 14

avatar

Front 15

"putting on stage"

Back 15

mise en scene

Front 16

when audience projects feelings onto actors based on context

Back 16

Kuleshov effect

Front 17

putting 2 things together to create a meaning that was not previously there

Back 17

Einsteinian montage

Front 18

stylistic editing often to provide a lot of info in a short time

Back 18

dynamic cutting

Front 19

montage sequence that violates time or space

Back 19

American montage

Front 20

slow swing of camera for panoramic view

Back 20

pan

Front 21

quick change of focal length lens from long shot to close shot or vice cersa

Back 21

zoom

Front 22

camera zooms out while zoom goes in

Back 22

vertigo effect

Front 23

the planning phase of moviemaking

Back 23

preproduction

Front 24

person who finds financing for a film and puts the package together

Back 24

executive producer

Front 25

lead day to day work of making a film

Back 25

line producer

Front 26

shooting phase of moviemaking

Back 26

production

Front 27

final phase, including editing/technical improvements

Back 27

postproduction

Front 28

not made by any of the major studios

Back 28

independent film

Front 29

version of the movie the director delivers to the studio

Back 29

director's cut

Front 30

consumer products built around movie characters

Back 30

tie-ins

Front 31

recording technique where representation of the sound wave is stored directly onto the recording medium

Back 31

analog recording

Front 32

rival companies trying to put each other out of business by making new formats

Back 32

format wars

Front 33

early hand-cranked record player by the Victor company

Back 33

victrola

Front 34

coin-operated phonograph

Back 34

jukebox

Front 35

recording technique in which tracks are placed individually in the right or left speaker

Back 35

stereophonic sound

Front 36

recorded sound true to the original

Back 36

High-Fidelity (Hi-Fi) sound

Front 37

not owned by a major label

Back 37

independent label

Front 38

discover and develop the groups and performers

Back 38

artists and repertoire executives

Front 39

recording sent in to record companies

Back 39

demo

Front 40

adapts song for specific singers and other musical elements

Back 40

arranger

Front 41

a pro who specializes in writing words of a song

Back 41

lyricist

Front 42

radio stations whose playlists are tracked weekly to determine airplay popularity for individual songs

Back 42

reporting stations

Front 43

point-of-sale computer system that determines sales for best-selling record lists

Back 43

soundscan

Front 44

Top selling album of all time?

Back 44

Michael Jackson, Thriller

Front 45

range of frequencies that can be used for transmitting radio waves w/ electricity

Back 45

electromagnetic spectrum

Front 46

telegraph code of dots and dashes invented by Samuel Morse

Back 46

morse code

Front 47

early radio transmissions before human voices could be carried on the airwaves

Back 47

wireless telegraphy

Front 48

early plan for radio revenue in which access to radio time would be by fee

Back 48

toll broadcasting

Front 49

regular, unsponsored broadcast shows designed to maintain audience contact

Back 49

sustaining programming

Front 50

group of interconnected broadcast stations sharing programming

Back 50

network

Front 51

stations possessed and run by the network, usually carry everything the network provides

Back 51

owned and operated stations

Front 52

local station w/ contractual relationship to air a network's programming

Back 52

network affiliate

Front 53

phrase from radio act of 1927 requiring that broadcasting be good for the commuity

Back 53

"public interest, convenience, and necessity"

Front 54

government agency regulating phones and radio

Back 54

federal communications comission

Front 55

transmissions created by changing the speed at which waves are generated

Back 55

FM frequency modulation

Front 56

transmissions created by changing power/amplitude of the carrier wave

Back 56

AM amplitude modulation

Front 57

consistent programming formula w/ a recognizable sound and personality

Back 57

format

Front 58

durable, solid state mini version of the large and fragile vaccum tubes used in early radios

Back 58

transistor

Front 59

time divisions stations make in the day in order to schedule appropriate programming

Back 59

dayparts

Front 60

graphic used by radio programmers showing each feature of the programming hour

Back 60

format clock

Front 61

measurements taken from a small percentage of the audience, chosen to represent the behavior of the rest of the audience; eg. broadcast ratings

Back 61

sampling

Front 62

companies that provide fully automated round-the-clock programming for radio stations

Back 62

turnkey networks

Front 63

broadcast outlets getting money from sources other than advertising time; eg. non-commercial

Back 63

public radio

Front 64

low-power, unlicensed, illegal stations

Back 64

pirate stations

Front 65

record companies paying radio stations to play certain songs

Back 65

payola

Front 66

placement of assigned spots on the electromagnetic spectrum to individual broadcast stations; done by the federal government

Back 66

channel allocation

Front 67

local stations that have a contractual relationship with the networks but aren't owned by the network

Back 67

affiliates

Front 68

poor-quality films taken directly from tv monitors in network studios; forerunners of videotapes

Back 68

kinescopes

Front 69

1st cable tv systems, designed to give viewers in hard-to-reach areas satisfactory reception

Back 69

community antenna television

Front 70

in cable tv, the bringing in of additional signals from distant stations

Back 70

importation

Front 71

FCC regulations that require cable systems to carry all local tv stations within the system's area of coverage

Back 71

must-carry rules

Front 72

recording of a tv program for playback at a later time

Back 72

time shifting

Front 73

device for recording sounds and images on reels of magnetic tape

Back 73

videotape recorder vtr

Front 74

uses cassette tapes instead of reels

Back 74

vcr

Front 75

specialized computers with oversized hard drives on which video signals are saved

Back 75

digital video recorder dvr

Front 76

allows subscribers to order recent films, shows, news, anytime they want

Back 76

video on demand

Front 77

order of the eras of primetime programming

Back 77

vaudeo, adult westerns, idiot sitcom

Front 78

collection of reading matter, issued regularly

Back 78

magazine

Front 79

most photographed person of the 19th century

Back 79

frederick douglass

Front 80

investigative journalism conducted to bring about social reform

Back 80

muckracking

Front 81

improve framing, accentuate subject matter, change aspect ratio

Back 81

cropping

Front 82

magazines that appear only on the internet

Back 82

webzines

Front 83

magazines that target those in specific businesses and industries

Back 83

trade magazines

Front 84

magazines that target corporation employees, customers, stockholders, dealers

Back 84

public relations magazine

Front 85

using a personal computer to act as editor, publisher, writer

Back 85

desktop publishing

Front 86

individual risk-taker

Back 86

publisher

Front 87

brief explanation of how the magazine will be unique/successful

Back 87

mission statement

Front 88

cost per thousand guideline for the price of each exposure of a customer to an ad

Back 88

cpm

Front 89

magazine's highest-paid freelance writers, who sometimes publish others' work

Back 89

contributing editor

Front 90

postcard sized business reply cards containing subscription solicitations that are inserted into magazines

Back 90

blow-in-cards

Front 91

businesses that specialize in soliciting magazine subscriptions

Back 91

subscription fulfillment company