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12 Cards in this Set
- Front
- Back
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Refers to the diverse array of media technologies that reach a large audience |
Mass media |
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Technologies through which this communication takes place include a variety of outlets. |
Mass Media |
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transmit information electronically via media such as films, radio, recorded music, or television. |
Broadcast media |
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It is the strategic use of two or more communication modes (image, gesture, music, spoken language, written language) to make meaning. |
Multimodal |
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is a theory of communication and social semiotics. |
Multimodality |
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_________ describes communication practices in terms of the textual, aural, linguistic, spatial, and visual resources |
Multimodality
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this is about understanding the different ways of knowledge representations and meaning – making. It focuses on the design of discourse by investigating the contributions of specific semiotic resources (language, gesture, images) co-deployed across various modalities (visual, aural, somatic) (Kress & Jewitt, 2003). |
Multimodal Literacy |
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The development of multimodal literacy is associated with the growth of ______, although it should be understood that multimodal is NOT digital. |
digital communication |
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TYPES OF MULTIMODAL TEXT |
a. Paper (books, comics, posters) b. Digital (slide presentations, e-books, blogs, e-posters, web pages, social media, film, video games) c. Live (performance, an event) d. Transmedia – a transmedia project may combine many different types of prints or prose text, graphics and animation, such as different types of social media platforms. Interactive websites or advertising outlets.
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Seven Deadly Sins of PPT presentation |
Slide Transition and Sound effects Standard Clipart Presentation templates Text-Heavy Slide The "Me" Paradigm Reading Faith in Technology |
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Used to composed message |
Mode |
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Who created PowerPoint presentation |
Robert Gaskins and Dennis Austin |
