The Challenge of Maintaining Quebecois Culture Essays

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The Challenge of Maintaining Quebecois Culture

At first glance through Tremblay's article, "Is Quebec Culture Doomed to Become American?" he proposes that the vulnerable and threatened Quebec province is in danger of a cultural invasion by our Big Brother the United States. He fails to directly answer the question "Is Quebec Culture Doomed to Become American?" According to the statistics presented Quebec is hardly in such a bad state. The data outlined in the article assessed the degree of American influence over Canadian and Quebecois cultural industry and the demand of Quebecois programming by the Francophone people, thus allowing the readers to make their own assumptions about the apparent threat to Quebec's culture. Tremblay also
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This availability of American and Canadian productions offers Canadians significant choices. However, this choice is limited in Quebec where the language barrier separates them from American content. The United States dominates numerous industries around the world, but in the case of media, language is an obstacle. Given this fact, Quebec is not in severe danger of being dominated by American content because its "language provides a strong natural barrier to media imports" and Quebecers favour home based productions because they relate to their culture and lifestyles (Straubhaar and LaRose 2004, 466). American content does not pose such a threat to Quebec's cultural identity as it does to Anglophone Canada, because English-speaking Canada and the U.S.'s cultures are relatively the same:

"The cultural debate, while still an issue in Quebec, is less a concern because "the American stuff does not reflect their lives in the same way that American stuff reflects our life. In [English-speaking] Canada, we do not perceive American products as foreign . . . because our cultures are so intertwined" (Schneider, 1997).

If American influence will not erode the Quebecois culture and French language, then is a "communication policy really necessary?" (Tremblay, 1992).

In Tremblay's article he provides a balance of evidence that shifts the reader's opinion either to the "there is too much American influence in Quebec" side

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