The personal touch of handwritten cards ensures the purposes of the USPS (United States Postal Service) are still there but not used to its fullest extent or availability. “Personal touch — It’s nice to sometimes get a personally written letter in the mail. … It gives the message a more intimate feeling” (Source D). Hawkins, similarly to myself, understands and feels the …show more content…
Actions include getting into the e-business, increasing service, closing branches if they must, but doing it strategically, reorganizing, and other options (Source A). Consideration and implementation of some of those suggestions could increase the postal service’s revenue by closing strategic locations that are redundant to maintain, such as full-service offices in New York City. Also, rather than straying from technology services, include services that can utilize online consumer business. For instance, partnerships with e-markets, such as eBay, Amazon, and Craigslist, could boost the volume of shipments processed through the federal postal service, which increases the utility and cuts their …show more content…
Restructuring could return the USPS to its former glory by increasing its profits while still maintaining its traditional service aspects. Platform restructuring most likely would assist the USPS to gain more volume and act as a media communication network between the business and the local community.
Since the beginning of America’s foundation and structuring, the USPS is a staple of society from its founding and organization by first Postmaster Benjamin Franklin. The creed, “Neither snow nor rain nor heat nor gloom of night stays these couriers from the swift completion of their appointed rounds” resonates in the history of the postal service. American’s expansion of communication from Franklin is crucial and should not dissolve even when technology attempts to overthrow