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7 Cards in this Set
- Front
- Back
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Theory of planned behavior |
Attitude------
Subjective Norms------ Intention -> Behaviour
Percieved Behvaioral Control------ |
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Attitude |
- How desirable a behavior is - Belief about the consequences of performing a behavior ( drinking will make me think less) - And appraisal (this is good) |
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Subjective Norms |
- What you think others will think about it and you - What others are doing
E.g my friends think it is acceptable and they do it too |
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Percieved Behavioral control |
The extent to which a person believes they can perform the behavior
E.g enough money to buy alcohol |
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Intention |
Desision to engage in behavior
e.g thinking abouut drinking alcohol |
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Behavior |
Drinking the alcohol |
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Strengths of Theory of planned behavior |
CONTINUE! |
