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14 Cards in this Set

  • Front
  • Back
Conformity
A change in behavior due to the real or imagined influence of other people,
Informational social influence
Conforming because we believe that others' interpretation of ambiguous situation is more correct than ours and will help us choose an appropriate course of action
Private acceptance
Conforming to other people's behavior out of a genuine belief that what they are doing or saying is right
Public compliance
Conforming to other people's behavior publicly, without necessarily believing in what they are doing or saying
Normative social influence
The influence of other people that leads us to conform in order to be liked and accepted by them; this type of conformity results in public compliance with the group's beliefs and behaviors, but not necessarily with private acceptance of the group's beliefs and behaviors
Social norms
The implicit or explicit rules a group has for the acceptable behaviors, values, and beliefs of its members.
Social impact theory
The theory that conforming to social influence depends on the strength, immediacy, and number of other people in a group.
Minority influence
The case where a minority of group members influence the behavior or beliefs of the majority.
Compliance
A change in behavior due to a direct request from another person
Door-in-the-face technique
A technique to get people to comply with a request, whereby people are presented first with a large request, which they are expected to refuse, and then with a smaller, more reasonable request, to which it is hoped they will acquiesce
Reciprocity norm
a social norm stating that receiving anything positive from another person requires you to reciprocate (or behave similarly) in response
Foot-in-the-door technique
A technique to get people to comply with a request, whereby people are presented first with a small request, to which they are expected to acquiesce, followed by a larger request, to which it is hoped they will also acquiesce
Lowballing
An unscrupulous strategy whereby a salesperson induces a customer to agree to purchase a product at a very low cost, the subsequently raises the price; frequently, the customer will still make the purchase at the inflated price
Obedience
Conformity in response to the commands of an authority figure.