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14 Cards in this Set

  • Front
  • Back
ECHOIC MEMORY
a momentary sensory memory, auditory stimuli. If attention is elsewhere, sounds and words can still be recalled within 3 or 4 seconds.
ICONIC MEMORY
a momentary sensory memory, visual stimuli. Photographic/picture-image memory lasting no more than a few tenths of a second.
EFFORTFUL PROCESSING
Encoding that requires attention conscious effort
AUTOMATIC PROCESSING
unconscious encodeing of incidental information such as space, time, and frequency, and of well-learned information, such as word meanings
IMPLICIT MEMORY
Retention independent of counscious recollection. Know HOW to do it, not declare THAT they know.
EXPLICIT MEMORY
memory of facts and experiences that one can consciously know and declare
RECALL
a measure of memory in which the person must retrieve information learned earlier, as on a fill in the blank test
RECOGNITION
a measure of memory in which the person need only identify items previously learned, as on a multiple choice test
PRIMING
the activation, often unconsciously, of particular associations in memory
RELEARNING
a memory measure that assesses the amount of time svedwhen learning aterial for a second time
MISINFORMATION EFFECT
incorporatin misleading information into one’s memory of an event
PROACTIVE INTERFERENCE
the disruptive effect of prior learning on the recall of new information
RETROACTIVE INTERFERENCE
the disruptive effect of new learning on the recall of old information
SOURCE AMNESIA
attributing the wrong source an event that we have experienced, heard about, read about, or imagined. Along with the mesinformation effect, is at the heart of many false memories.