Priming is a form of implicit memory (Lowrey, Eisenberger, Hardin & Sinclair, 2007; Kesek, Cunningham, Packer, & Zelazo, 2011; Wiese, 2011). Priming teaches information subliminally, through picture, word, and auditory clues (Lowrey et al., 2007; Wiese, 2011; Peretz, Radeau, & Arguin, 2004). For example, Levy found that when older adults were exposed to words related to wisdom, they performed better on memory tests (1996). Lowrey, Eisenberger, Hardin & Sinclair (2007) found similar results, observing that when students were exposed to words dealing with intelligence before a midterm, …show more content…
However, there have been many conflicting results, which has led to the formation of two hypotheses. The cognitive capacity hypothesis states that a finite amount of resources are available to process information; therefore, when a task is complex enough, background music can impede task progress (Bottitroli et al., 2014). The arousal and mood hypothesis states that background music creates an arousal, or physiological activation, influencing the mood of the listener, creating enjoyment and leading to better cognitive performance (Bottitroli et al.,