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43 Cards in this Set
- Front
- Back
Literacy |
The ability to read and write |
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Media |
Tool that people use to mediate or facilitate the transfer of communication between a sender/receiver |
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Marshall Mcluhan |
Proposed technological determinism |
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Technological determinism |
Believes technology is a steering factor in how society develops its structure and values |
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FLEMMS |
Functional Literacy, Education & Mass Media Survey |
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94% |
Percentage of Filipinos ages 10-64 exposed to television |
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90% |
Percentage for radio |
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83% |
Percentage for newspaper |
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44% |
Percentage for Internet |
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44.2 million users |
Number of Internet users in the Internet |
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Tribal age |
Ear is the most dominant sense organ and is also called acoustic era |
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Age of Literacy |
Introduction of phonetics; humans learned to write and read |
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Print Age |
Highlighted by the invention of the Printing press; also called Industrial age |
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Johannes Gutenberg |
Invented the printing press |
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1439 |
Year the printing press was invented |
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Electronic Age |
Period characterized by the dominance of media |
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New Media |
Products and services that provide information/entertainment using computers/internet |
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2100 BC |
Year the Phonetic alphabet was invented |
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Umalohokan |
Walking bulletin board |
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Sabi |
Maxim |
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Bugtong |
Riddle |
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Kumintang |
War song |
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Tutul |
Folk tale |
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Darangan |
Epic poetry |
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Spanish Period |
Introduced print media using print and ink |
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1593 |
Year the Doctrina Christiana was published |
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Del Superior Gobierno |
First regular newspaper in the country |
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La Esperanza |
First daily newspaper in 1846 |
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Diario de Manila |
Newspaper that the Katipuneros installed |
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August 1897 |
Year the first movie house was opened |
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Antonio Ramos |
Opened the movie house |
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1920 |
The Philippine Herald was established thru Manuel L Quezon |
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1922 |
Year the first radio broadcast, KZKZ was established |
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Henry Herman Sr |
Established KZKZ |
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KZRC |
First provincial radio station, stationed in Cebu |
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1953 |
Year the television was introduced |
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September 21 1972 |
Date the Martial Law was declared |
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March 29,1994 |
Internet was first made available by Benjie Tan |
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Information |
Knowledge that a person gets about someone/something |
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Privacy |
State of being alone/being away from public attention |
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2012 |
Year the Data Privacy Act was established |
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Accuracy |
Correctness of the information source to the details of the information |
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Plagiarism |
Use the words/ideas of another person as if they were your own |