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24 Cards in this Set

  • Front
  • Back

Denotes how media producers make meaning about certain medium they are producing and how they transfer that meaning to their target audience

MEDIA LANGUAGE

Are possible methods in ehich codes are organized in a products based on a standard norm that acts as a rule governing behavior.

MEDIA CONVENTIONS

Are pieces of information sent from a source to a receiver each audience member brings to each media encounter a unique set of life experiences which, when applied to or combined with the text create unique interpretstion.

MEDIA MESSAGES

Is the method of human

LANGUAGE

Arr tools used to construct or suggest meaning in media forms and products.

MEDIA CODES

Are codes specific to a media form alone

TECHNICAL CODES

The meaning of the product is Not based on the product itsself but on the interpretsti9k of tje audience

SYMBOLIC CODES

Are formal written language used in creating a media product.

WRITTEN CODES

Are certain ways in which the type of media codes are expected to be arranged

FORM CONVENTIONS


Are the group consumers form whom the media message was constructed.

AUDIENCEC

Are people in the process ofcreating and putting together meida content to make a finished media product.

Procedures

It is local knowlege and unique to a given culture or society , and most often is not written down.

Indigeneous knowledge

Forms of media expression conceptualized, produced, and circulated by indigeneous peoples around the globe as vehicles for communication.

Indigeneous media

The place in which literary, musical, artistic, or referencec materials are kept for use but not for sale.

LIBRARY

A global computer network providing a variety of information and communication facikities, consisting of interconnected networks using standardized communication protocols.

INTERNET

Usually simple object (such as a tool or ornament) showing human workmanship or modification as distinguished from a natural object.

ARTIFACTS

The search engine in the world

GOOGLE

The most used search engine in china and was founded in jan 2000 by chinese entrepreneur eric xu

BING

Personal recollection of a person, a regularly kept record of the person's activities and reflections.

DIARIES

Microsoft's default search engine and it was launched 2009

BAIDU

Is any object (physical or not) that serves as a source or channel for information.

MEDIA

Also known as the "press", consisting of paper and ink, reproduced in a printing process that is traditionally mechanical.

PRINT MEDIA

The kind of media that reaches target audiences using airwaves as the transmission medium.

BROADCAST

Term uses to integrate the different technologies.

NEW MEDIA