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19 Cards in this Set
- Front
- Back
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Aristotle's Golden Mean |
all things in moderation |
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Kant's Categorical Imperative Rules |
"what if everyone acted this way?" -no plagiarizing -dont lie -have sources |
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Mill's Principle of Unity |
the greatest happiness for the greatest number |
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Rawl's Veil of Ignorance |
basic respect for everyone |
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Judeo-Christian View |
love your neighbor as yourself |
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Regulating Broadcast and Cable |
Federal Communications Commission |
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Regulating Advertising |
Federal Trade Commission |
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Telecommunications Act of 1996 |
deregulating a range of communications technologies in effort to promote competition in the development and provision of telecommunications services. , Lifted many restrictions on how many radio (& TV) stations companies could own in a local area (8) and nationally (unlimited) all over the country |
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Ethical Issues in Media |
-fairness
-insider friendships -conflict of interest -checkbook journalism |
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Ethica Dilemmas |
-privacy -reporting on illness -reporting on rape |
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Society of Professional Journalists Ethics |
- seek truth and report it -minimize harm -act independtly -be accountable |
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Radio Television News Ethics |
-balanced, fair and accurate -avoid conflicts of interest -protect confidentiality -respect dignity and privacy -broadcast other broadcasters only with permission |
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PR Ethics |
-deal fairly with clients, employers, and general public -adhere to the truth, accuracy and good taste -do not falsify information identify any client or employer -don't guarantee results beyond your control |
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Importance of Professional Ethics |
-daily issues in the newsroom -issues usually dealt with publicly -information as a public trust -power with responsibility |
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Types of Cable Television |
1.lifestyle (food network) 2. demographic (mtv) 3. general interest (espn) |
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Trends in TV Programming |
-increase # of news magazines (dateline) -reality shows -game shows |
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Internal and External Publics |
internal= inside organization (students and faculty) external= outside organization (family of students) *different groups who work with organizations |
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Differences Between PR and Advertising |
-PR isn't product related and isn't paid for -PR you have no control how media presents information |
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Differences Between Hardware and Software |
-hardware is what hosts the app (cell phone) -software what is run on the host (apps) |
